09/01/2022
On Instagram, most people favor the Favorites feed and we totally get it. Who doesn’t love a feed curated with content from your favorite people, creators and brands?
Posts from favorited accounts are prioritized higher up in the Home feed, so users never miss a beat. Being favorited is a huge win for brands because it means a boost in visibility and engagement! So, how can brands secure a spot on the Favorites feed? 👇
1️⃣Create consistent and high-quality content. This will keep your brand top of mind and establishes trust with your audience.
2️⃣Ask your audience to add your brand to their Favorites. Don’t forget to mention what they’ll gain by doing so!
3️⃣Include a strong and clear CTA to have followers add your brand to their Favorites feed. Use capital letters or emojis to make your CTA stand out.
Follow for more marketing tips and tricks!
↗️ ↗️