Visual Lure

03/25/2026

Looking good Chad!

10/24/2025

In 2026, Visual Lure will celebrate 25 years in business, so I decided to create a special 25th-anniversary logo to mark the occasion. I started sketching and came up with about six solid concepts, then began rendering them out. Over the next few days, new ideas kept coming—one after another—until I had around fifteen. At that point, I figured I might as well see if I could reach twenty-five. I revisited a few old anniversary logos and other Visual Lure logo explorations, reworking them into 25th-anniversary versions, and eventually hit the goal. Here they are, in all their glory, along with brief descriptions of how each one came to be.

…and thank you to all my clients—past and present—for supporting the thing I love to do. Thanks also to my business partners, vendors, and my wife for all the support over the past 25 years. In an industry where design companies often come and go, it’s a true testament that I’ve been able to do this for so long. Thank you again!

Check them all out here:

In 2026, Visual Lure will celebrate 25 years in business, so I decided to create a special 25th-anniversary logo to mark the occasion...

09/15/2025

Even after being selected for 11 LogoLounge books, receiving this email NEVER gets old. This will mark the 12th book and the 69th logo featured in the LogoLounge series—with five award-winning logos selected for Book 15.

Even after being selected for 11 LogoLounge books, receiving this email NEVER gets old. This will mark the 12th book and the 69th logo...

09/04/2025

We recently designed, developed, and launched a new website for Saint Clare Catholic School in O’Fallon, IL. The site is now more user-friendly, easier to navigate, and fully optimized for mobile devices. Check out the new site here: https://saintclareschool.org/

07/22/2025

Visual Lure recently helped a client launch a new line of healthy dog treat company. Check it out here:

Visual Lure had the pleasure of designing the logo, branding, and packaging for DOGNOSH — a new line of healthy, purpose-driven dog treats.

06/20/2025

Watching a TV show called Texas Metal’s Loud and Lifted and see a logo I designed about 10 years ago. Pretty cool.

06/09/2025

One of neighbor girls team won her 3rd state title last week (2 in soccer and 1 in basketball). Congrats to her and the O’Fallon IL / OTHS girls soccer on winning state! .baldus

03/03/2025

Just launched a new website for Terry's Home & Gardens, an award-winning landscape design & installation company with a Garden Center/Nursery in Cahokia Heights, Illinois.

https://terryshomeandgarden.com/

01/08/2025

Cost Effective Coffee Packaging by Visual Lure...

The Belted Cow approached Visual Lure seeking a cost-effective packaging solution for their in-house fresh-ground coffee, which featured...

06/24/2024

Honored to be featured on LogoLounge.com.

01/10/2024

Althoff Catholic High School turned 60 this year, and Visual Lure had the pleasure of designing their Anniversary Logo, Save the Dates, Invitations, and more. Check out the work here:
https://visuallure.com/logos-save-the-dates-invitations-for-achss-60th-anniversary/