09/18/2026
It all starts on set. đĽđ¸
The right lighting, a sharp image, and intentional composition are what give us a strong foundation. Once we have that, AI becomes a tool to push the creative even further.
Want to test a different background? Try a new lighting direction? Create a few different looks from the same photo? AI lets us explore those possibilities without having to completely reshoot.
The key is knowing when to use AI and when to rely on the camera. The better the original photo, the more we can do with it.
AI is just another tool in the toolbox â and weâre having a lot of fun figuring out what it can do. đ¤â¨
Whatâs your favorite way to use AI in your creative process? Drop it in the comments đ