Beholde Agency

04/27/2026

04/27/2026

🚨New Client Highlight: Larwise

One of our newest clients, Larwise, looks to help improve the online shopping experience that has gotten so boring, impersonal, redundant, and overwhelming in recent years.

What we like about them: They understand the importance of emotive marketing in helping people make decisions, and they also have an approach that's based in science and research to help people become better shoppers and gifters.

👀 Keep an eye out on their socials for more information on how this online shopping platform helps match people to curated hidden-gem gifts in a way that is convenient, useful, and effective. Interested in taking their 2-minute matching quiz for yourself? Visit larwise.com.

We can't wait to start implementing their marketing strategy and bring this product to online shoppers across the country.

04/23/2026

🃏This month's archetype highlight: The Jester!

In the month of April Fool's Day, you probably had your feed flooded with the same "funny" posts about products that don't exist, abundant AI slop, and other silly nonsense. Most brands can't do this right. But some brands pull the Jester archetype off seamlessly. It truly is one of the most difficult — but also most effective — archetypes to pull off.

Putting the Jester's traits into our archetype playbook:

Brands that embody the Jester archetype thrive on joy, humor, and light-heartedness. They fuse fun into every aspect of their communication and into every part of their branding.

And while not every brand can be Old Spice, Wendy's, M&M's, or Carl's Jr., even regular brands can be Jesters with the use of the right language and imagery.

Learn more about our Archetypes and take the archetype quiz to see where your brand sits: https://beholde.agency/brand-archetypes/

04/20/2026

❓How do you know what type of content is going to actually make people take action? Tastes change, ad platforms change, and the ways people interact with advertising always change.

🧠Despite this, there are a few elements of human emotion and psychology that drive action as much today as they did during the dawn of advertising.

Whether it's understanding the art and science of creating demand, helping people make a decision when they're in the research process, or simply standing out in a saturated market, every stage of the funnel has a different psychological trigger.

Moving people from uncertain to confident; from passive to ready; from unaware to aware — there's a core bit of human psychology that's exposed with Emotive Marketing. Read more about it in this month's blog:

https://beholde.agency/why-people-take-action-the-psychology-behind-advertising-that-actually-moves-people/

03/30/2026

🏡Spring is around the corner — and so are big project decisions.

For the home & outdoor living industry, now isn’t “slow season” — it’s planning season. People are dreaming about patios, pergolas, outdoor kitchens, water features, and major home upgrades months before the first shovel hits the ground.

If your marketing isn’t pacing with your customer’s planning cycle, you’re missing opportunities.

At Beholde, we help seasonal home services and outdoor living brands:

✅ Allocate their annual marketing budget with purpose
✅ Stay relevant during slow periods without burning ad spend
✅ Capture high-intent leads early — long before competitors wake up
✅ Turn planning leads into booked projects once peak season arrives

👉 Learn how we help home & outdoor brands grow strategically:
https://beholde.agency/marketing-for-home-services/

03/25/2026

🚀 Clicks are great — but conversions are better.

If your ads are getting lots of traffic but nothing happens next, you’re not alone — and it’s not just about having the wrong “budget” or making sure you get enough “impressions.” 💡

✅ People clicking doesn’t always mean buyers clicking.
Platforms often optimize for engagement (not intent), which means you can pay for clicks that never turn into calls, leads, or sales.
✅ AI-expanded targeting can pull in broad audiences that don’t match your ideal customer.
✅ If your ad promise doesn’t match your landing experience, people bounce.
✅ And of course, bots and low-quality traffic can drive up your click counts without any real conversions.

There’s a strategy behind real conversions. From better targeting and messaging to a landing experience that actually earns results, you always want to bridge the gap between clicks and customers.

Read more here: https://beholde.agency/why-your-ads-get-clicks-but-no-conversions/

03/19/2026

How do you turn big landscape dreams into real, qualified leads?

With vision, creative strategy, and storytelling that speaks to the client’s soul. We helped our amazing client, LCM Outdoor Living, take their high-end water feature/landscape design brand and turn it into an effective lead-generating platform for premium outdoor living projects.

✅They were juggling dual focuses — landscape design and water features — and needed a way to clearly communicate their mastery in both while attracting high-intent buyers.
✅ We helped develop a multi-channel approach with updated branding, video, web, PPC, SEO, social, and more — all rooted in emotive storytelling.
✅ The result? Significantly better engagement, stronger organic presence, and leads that match the caliber of their big-ticket services.

Check out the full case study here: https://beholde.agency/case-study-lcm-outdoor-living/

03/11/2026

This month's archetype highlight: The Creator!

As an agency, the most important part of creation really is strategy. There's a beauty in spontaneity, and there's an element of creation that lack of talent can't make up for. But in most cases, for most people and brands, strategy is what decides the success of any artistic endeavor.

Putting that into our archetype playbook:

We believe the best brands don’t just advertise. They invent, design, explore, and transform. They invite their audience into the process and build something that lasts.

Innovation doesn’t happen by accident. It’s crafted intentionally!

If your brand is ready to stop repeating what everyone else is saying or designing (which is especially important in the era of AI slop), you’re already thinking like a Creator.

Learn more about our Archetypes and take the archetype quiz to see where your brand sits: https://beholde.agency/brand-archetypes/

02/25/2026

🌤️Even though it's just February, planners know how insanely close summer and fall are. The event and festival season is gearing up!

Whether it’s community fairs, music festivals, themed pop-ups, or destination events, now is the moment brands need strategic marketing that excites and converts.

In the Events & Festivals world, attendance is important, but the key elements for attendees are experience, anticipation, emotion, and memory.

From early-bird buzz to full-season engagement, the best marketing feels like part of the event itself.

At Beholde, we help events and festivals with:
✅Strategic campaigns that build momentum
✅Messaging that captures the vibe and emotion of your experience
✅Creative that drives ticket sales and community excitement
✅Social storytelling that turns attendees into brand ambassadors

Whether your audience is local families, music lovers, foodies, or adventure seekers, we help you speak in a way that feels unforgettable.

📅 Planning for Summer & Fall yet?
Now’s the time to hone your strategy and stand out in a crowded event calendar.

Explore our Events & Festivals industry page and see how emotive, experience-driven marketing can elevate your season:
🔗 https://beholde.agency/event-marketing-in-colorado/

02/17/2026

One of our most interesting clients was a well-known international safari company based in Tanzania. 🦁 They are a luxury African safari and Kilimanjaro trekking specialist with deep roots in Africa and Europe. But when it came to breaking into the U.S. travel market, they needed a partner who could do it all.

They came to us after being burned by others who couldn’t provide a full suite of services to build awareness and demand in the States. Together, we tackled:

✅Brand positioning tailored for U.S. travelers
✅A custom website optimized for lead capture
✅Targeted PPC, content, and social media campaigns
✅Messaging that balanced luxury, safety, and adventure
✅SEO, video production, and design that elevated the experience

The results:
• Month-over-month growth in U.S. website sessions
• Cost-per-lead decreased as campaigns refined
• Qualified U.S. inquiries doubled month after month
• 800+ high-value leads captured in three months

From safari dreamers to booked adventurers, we helped them go from unknown to a trusted safari choice for American explorers. 🦓

👉 Curious how we did it?
Read the full case study and see how strategic, emotive marketing unlocked a whole new market for EXG Safaris:
🔗 https://beholde.agency/case-study-exg-safaris/