Paul Sokol

Paul Sokol Hey there internet visitor! I'm Paul Sokol and people know me for my passion and key understanding of the customer journey :)

Thought Leader in Automated Experience Design | Author | Speaker | Promoter | Hey there reader! I'm Paul Sokol and people know me for my passion and key understanding of the "customer journey" and using automation to truly enhance your customer's experience. As one of the world's foremost Thought Leaders & experts in Automated Experience Design, I can help you achieve meaningful outcomes using hum

anized automation to maximize your input effort. Ask me about my work with a Shark Tank winner and personally designing the automated funnel that turned six figures within nine days.

2011: I spent five years as the Head Campaign Builder/Mad Scientist at Infusionsoft; one of the world’s top sales and marketing automation tools built exclusively for entrepreneurial small businesses.

2013-2016: I speak at Infusionsoft's annual ICON user conference; always an advanced training session on automation.

2014: I was approached by a publisher to write the "Infusionsoft Cookbook"; which has sold over 1,000 copies as of 2021.

2016: The same publisher invites me to turn the "Infusionsoft Cookbook" into 3 online video training courses.

2016: I speak at Infusionsoft's annual partner conference (PCON); advanced training session on automation for Infusionsoft Partners exclusively.

2017: I speak again at ICON and PCON. I am also invited to speak at the Internet Marketing Expo in Texas on my 'Unassisted Weekly Redeemer" model.

2018: I was invited to speak at a private event in Hollywood for models & actors teaching social media strategies and tactics.

2019: Digital Marketer invites me to Austin to speak at one of their private certified partner trainings about The Business Stack and Scoreboard.

2020: Phoenix Startup Week invites me to speak about The Business Stack. Infusionsoft, now rebranded as Keap, resumes events and I am invited to speak at their certified partner conference (PKON) about Facebook Advertising.

2021: Keap invites me to speak on multi-channel advertising at their annual user event (IKON). We all have dreams, here is mine: my dream is to have 1000's of trained and certified Knights of Automation that help small businesses provide superior customer service with modern automation methods. Fun Facts:
I founded the non-profit Keep Children Rockin' in 2015 which provides music equipment and repair donations to underfunded elementary and middle music programs. To donate visit: www.keepchildrenrockin.org

I formed Appalling Events with Phoenix promoter and owner of Club Red, Paul Benson, and we host an annual heavy metal festival, The Dead Of Winter Fest, as a charity donation event for Keep Children Rockin. Learn more and see some of the equipment donations here: www.facebook.com/deadofwinterfest

Beebo, Winston, Indy & Remy are my four darling cats and sometimes they make cameos in my videos and calls 😻
anized automation to maximize your input effort. Ask me about my work with a Shark Tank winner and personally designing the automated funnel that turned six figures within nine days.

2011: I spent five years as the Head Campaign Builder/Mad Scientist at Infusionsoft; one of the world’s top sales and marketing automation tools built exclusively for entrepreneurial small businesses.

2013-2016: I speak at Infusionsoft's annual ICON user conference; always an advanced training session on automation.

2014: I was approached by a publisher to write the "Infusionsoft Cookbook"; which has sold over 1,000 copies as of 2021.

2016: The same publisher invites me to turn the "Infusionsoft Cookbook" into 3 online video training courses.

2016: I speak at Infusionsoft's annual partner conference (PCON); advanced training session on automation for Infusionsoft Partners exclusively.

2017: I speak again at ICON and PCON. I am also invited to speak at the Internet Marketing Expo in Texas on my 'Unassisted Weekly Redeemer" model.

2018: I was invited to speak at a private event in Hollywood for models & actors teaching social media strategies and tactics.

2019: Digital Marketer invites me to Austin to speak at one of their private certified partner trainings about The Business Stack and Scoreboard.

2020: Phoenix Startup Week invites me to speak about The Business Stack. Infusionsoft, now rebranded as Keap, resumes events and I am invited to speak at their certified partner conference (PKON) about Facebook Advertising.

2021: Keap invites me to speak on multi-channel advertising at their annual user event (IKON). We all have dreams, here is mine: my dream is to have 1000's of trained and certified Knights of Automation that help small businesses provide superior customer service with modern automation methods. Fun Facts:
I founded the non-profit Keep Children Rockin' in 2015 which provides music equipment and repair donations to underfunded elementary and middle music programs. To donate visit: www.keepchildrenrockin.org

I formed Appalling Events with Phoenix promoter and owner of Club Red, Paul Benson, and we host an annual heavy metal festival, The Dead Of Winter Fest, as a charity donation event for Keep Children Rockin. Learn more and see some of the equipment donations here: www.facebook.com/deadofwinterfest

Beebo, Winston, Indy & Remy are my four darling cats and sometimes they make cameos in my videos and calls 😻

...excuse me?This is either a bad actor in their system messing with them, or they are genuinely soliciting a verbal bea...
06/20/2026

...excuse me?

This is either a bad actor in their system messing with them, or they are genuinely soliciting a verbal beatdown.

What do you think?

Looking for a podcast guest who actually knows their stuff?We have spent over a decade breaking down customer journey de...
06/20/2026

Looking for a podcast guest who actually knows their stuff?

We have spent over a decade breaking down customer journey design and advertising strategies on shows like yours. No fluff. No theory. Simply proven systems that help businesses turn strangers into customers and customers into raving fans.

Our episodes consistently rank as listener favorites because we bring real-world insights, tactical advice, and a conversational energy that keeps audiences engaged.

Ready to give your listeners something they can actually use?

Request a guest appearance: https://lp.paulsokol.me/podcast-guest-appearance-inquiry.html

If you want your revenue AND systems to align, it all starts with a clear customer journey!Get free instant access now t...
06/20/2026

If you want your revenue AND systems to align, it all starts with a clear customer journey!

Get free instant access now to "How To Automate Like A Pro" and in half-an-afternoon you will be empowered to get this critical kind of alignment 👇

https://www.bepro.events/alap

You have to actually care about your customers and potential customers.Then, and here is the secret: make sure to pour t...
06/19/2026

You have to actually care about your customers and potential customers.

Then, and here is the secret: make sure to pour that care into your revenue operations so that your systems are in alignment with your revenue goals.

It's simple and not necessarily easy. But it's what separates the successful from the rest.

Beebo wants you to know that if you append ?sub_confirmation=1 to your raw YouTube channel URL when you share it, if peo...
06/18/2026

Beebo wants you to know that if you append ?sub_confirmation=1 to your raw YouTube channel URL when you share it, if people click the link on desktop they will be asked to confirm their subscription.

Super easy trick to grow your YT channel 🙌

Most business owners blame the creative IMHO but the typical problem is the Offer itself, followed by the post-click exp...
06/17/2026

Most business owners blame the creative IMHO but the typical problem is the Offer itself, followed by the post-click experience.

You spent money on ads. Leads came in. Revenue did not move.

Where do most business owners point the finger first?

A.) The ad creative
B.) The audience targeting
C.) What happens to the lead after the click
D.) The budget

👇 Drop your answer below

Because here is the reality: the leak is almost never at the top of the funnel.

Catch the video version of this on YouTube. Link in comments.

What level of inbox mastery are you at right now?Level 1️⃣ - Filters/Labels/Archiving is an unconscious Habit.Level 2️⃣ ...
06/17/2026

What level of inbox mastery are you at right now?

Level 1️⃣ - Filters/Labels/Archiving is an unconscious Habit.
Level 2️⃣ - You use keyboard shortcuts, you have labels sorted for reading priority, you search using the built-in operators.
Level 3️⃣ - You leverage multiple inboxes, you manage multiple email addresses from a single inbox, your email is incorporated into your master task workflow.

This guest appearance has helpful advice for any business, not merely coaching.Look for 'Scale Point Podcast' where you ...
06/17/2026

This guest appearance has helpful advice for any business, not merely coaching.
Look for 'Scale Point Podcast' where you listen to your favorite podcast and go to episode 17!

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