Jennings

09/09/2026

Culture Is the Brand: Taking the Conversation to the AHHC Leadership Conference

I’m excited to share that this September, I’ll be joining my colleague Tracey Dobson, President & CEO of Mountain Valley, at the 2026 AHHC Leadership Conference to lead a session titled “Culture Is the Brand: How Healthcare Organizations Can Attract, Retain, and Inspire Their Teams.” It’s a topic that has become increasingly important to me—and one that Tracey and I have spent a lot of time talking about over the last several years....

09/03/2026

The Best Brands Aren’t Created. They’re Uncovered.

I’ve spent more than 30 years working in healthcare marketing, and the longer I do this work, the more convinced I become of something that might sound a little counterintuitive coming from someone who runs a marketing agency: The best brands aren’t created by marketers. They’re uncovered. I recently had an opportunity to explore this idea in an article for…...

09/02/2026

NESHCo Interview with Swaay.Health

At the conclusion of the 2026 NESHCo Conference, I was interviewed by Colin Hung of Swaay.Health. Colin does a great job of documenting the experience at different healthcare conferences around the country and it is awesome that he takes the time to attend the NESHCo Conference. I beleive he manages to attend about 40 conferences each year. That sounds exhausting!...

At the conclusion of the 2026 NESHCo Conference, I was interviewed by Colin Hung of Swaay.Health. Colin does a great job of documenting the experience at different healthcare conferences around the…

05/13/2026

Presenting at the 2026 NESHCo Conference

I’m excited to share that I’ll be presenting at the 2026 NESHCo Conference alongside David Laszakovits, MBA, Director of Exam Services for the American Board of Radiology (ABR). Our session is titled:“The Power of Listening: Building Insight Before You Lead Change.” The Premise is Simple (But Often Ignored) In healthcare marketing and communications, we spend a lot of time talking....

I’m excited to share that I’ll be presenting at the 2026 NESHCo Conference alongside David Laszakovits, MBA, Director of Exam Services for the American Board of Radiology (ABR). Our session is titl…

04/27/2026

Real Talk in Healthcare Marketing: Join Us This Week at Swaay.Health Live

I’m looking forward to being part of Swaay.Health Live next week—one of the healthcare marketing conferences that consistently delivers real conversations and community, not just polished presentations. If you’ve been before, you know the vibe. If you haven’t, this is one worth checking out. Why Swaay.Health Live Matters There’s no shortage of healthcare conferences. What’s important is to find is a space where people are willing to talk honestly about what’s working…what’s not…and what’s just noise....

I’m looking forward to being part of Swaay.Health Live next week—one of the healthcare marketing conferences that consistently delivers real conversations and community, not just polished presentat…