Pinckney Palm

Pinckney Palm Social Media Strategy & Consulting

Looking for social media support? Let us refer you to some of our favorite female-owned businesses while   takes a break...
11/04/2021

Looking for social media support? Let us refer you to some of our favorite female-owned businesses while takes a break from client work. While we're currently not accepting new clients, we're happy to offer one-off hourly consulting, team training, and speaking engagements.
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Email Erin at [email protected] as we aren't checking DMs as frequently or give her a follow and a DM over on her personal page .phillips.
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Thank you for your support, friends! (Photo: )

Can y’all believe it? We’re wrapping up our last Master Your Social: Instagram class of 2021 next week! ⠀⠀⠀⠀⠀⠀⠀⠀⠀We have...
10/06/2021

Can y’all believe it? We’re wrapping up our last Master Your Social: Instagram class of 2021 next week!
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We have had so much fun teaching the ins and outs of Instagram and we have had some great discussions week after week! We are so sad this class is ending, but we are so ready to send our amazing group of entrepreneurs into the world with their newfound knowledge of Instagram.
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Want in on the next round? Sign up via the link in our bio to be the first to hear when more information is available for Master Your Social in 2022.

BOO! 👻 Spooky Season is officially upon us yall! ⠀⠀⠀⠀⠀⠀⠀⠀⠀October has got to be one of our favorite months, we are ready...
10/01/2021

BOO! 👻 Spooky Season is officially upon us yall!
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October has got to be one of our favorite months, we are ready for pumpkin spice EVERYTHING, scary movies, and the beautiful fall weather! 🎃
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Happy October! Let us know in the comments below👇🏽what your favorite part of Spooky Season is!
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📸:

09/30/2021

Do you like the term Boss Lady or does it drive you crazy? When this photo was taken it was in the heydays of and . Now I'm on the fence, but either way, I'm sending big love to all the women out there trying to balance life and work and allllll the things. 💪🏽
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Tag your favorite "Boss Lady" below to spread the love! 💖

09/29/2021

Get ready, our September newsletter will be in your inbox tomorrow! 📩 How pumped are you to receive this month's social media updates?
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Not subscribed yet? Head to the link 🔗 in our bio so you don't miss out on any of social media's latest news!

09/27/2021

🌴 Weekly Social Challange 🌴
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Have you been Live on Instagram lately? No? Well, this week's challenge is for you!
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This week’s challenge is to go Live on Instagram! Did you know that 80% of audiences would rather watch a live stream than read a blog post, and over 82% of audiences would rather watch a Live than see a social media post 😯 (Source: Hootsuite) Going Live gives you a unique way to interact with your audience in real-time! This is a great way to answer questions about your business and get to really know your customers!
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Let us know if you’ll be participating in this week's challenge by commenting below! 👇🏽

Q4 is right around the corner and we’re preparing ourselves for the holiday madness that is about to ensue! Are you prep...
09/24/2021

Q4 is right around the corner and we’re preparing ourselves for the holiday madness that is about to ensue! Are you prepared? 😅
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This next quarter is the perfect oppurtunity to reach new customers! Here are a few ways to make sure you’re putting your best foot foward during this holiday season!
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👉🏼 Go live! Share a teaser for upcoming products, especially if they’re holiday related.
👉🏾 Remind your followers of holiday deals, steals, and order deadlines
👉🏻 Use stories to get feedback from your audience
👉🏿 Show up on your socials! Audiences love to see faces, share behind-the-scenes footage, pop in on your story to say hello, let employees make an apperance.
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We hope everyone has a sucessful Q4! Be sure to save this post that way you can refer back to it throughout the quarter.

A big part of social media that we haven't touched on much is content that centers around comedy. From relatable memes, ...
09/23/2021

A big part of social media that we haven't touched on much is content that centers around comedy. From relatable memes, funny accidents caught on camera, and social media comedians there is a whole section of the internet dedicated to making people laugh.
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We want to hear from y'all! What accounts that you follow make you laugh? Tag the accounts in the comments below👇🏽

🌴Weekly Social Challange 🌴⠀⠀⠀⠀⠀⠀⠀⠀⠀Are you trying to attract more likes on your Reels? Well, trends might be your best f...
09/22/2021

🌴Weekly Social Challange 🌴
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Are you trying to attract more likes on your Reels? Well, trends might be your best friend! Trending music, Challenges, Sayings, etc. Being able to pinpoint what people want to see can benefit you if you're trying to gain more likes on your Reels. It's important to note that these trends should align with your audience because what resonates with one group of people may not with another.
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This week's challenge is to research trends amongst your audience and apply them to a Reel! Insider tip - you can see automatically if a sound is trending if it has an arrow beside it!
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Let us know in the comments below ⬇️ if you accept our challenge!

We could use a tropical vacation right about now. Could you? 🌴I don't even want to think how long it's been since we've ...
09/17/2021

We could use a tropical vacation right about now. Could you? 🌴I don't even want to think how long it's been since we've literally lived .
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We have a bucket list full of places we’re itching to visit! What's your dream vacation? Leave a comment below👇🏾 and let us know! We might just add it to our list!
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Work Hard and Be Nice. 😁  Anyone else love this motto?⠀⠀⠀⠀⠀⠀⠀⠀⠀What’s a motto that gets you by? Leave us a comment below...
09/16/2021

Work Hard and Be Nice. 😁 Anyone else love this motto?
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What’s a motto that gets you by? Leave us a comment below ⬇️ and let us know!

Do you know what “Reach” means in social media terms? Reach is the total number of people who have seen your content and...
09/15/2021

Do you know what “Reach” means in social media terms? Reach is the total number of people who have seen your content and organic reach refers to the number of people who see the content without a paid ad. According to our sources, organic Reach is in decline.
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Here are three ways you can improve your organic Reach on social media:
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👉🏼 Develop a content strategy. Putting thought into your content and what your audience wants to see can boost reach.
👉🏾 Call for engagement. For example, questions are a great way to engage your audience and get people to pay attention to your content. Use this engagement as a way to learn about your audience!
👉🏿 Collaborate! You can partner with not only influencers but like-minded brands. This benefits both parties in reaching new audiences.
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If you’ve noticed a decline in your Reach be sure to save this post so you can apply these tips to your accounts!

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Charleston, SC & London, UK Social Media Agency

Pinckney Palm is Charleston, SC’s boutique social media agency offering everything from social media consulting, training, and strategy to content creation, management, ads, and analytics.

We’re the solution for small to medium business who need guidance or just need someone to run their social media for them. Whether it’s lack of time or the smart decision to become more strategic with your social media, we help handle all of this in a professional and knowledgeable manner. We run lean with a small team and our founder, Erin Phillips, has 10 years of social-media know-how working for Fortune 200 companies in social media and more.

Our second location in London, UK opened in Spring 2018. Contact [email protected] for more information.