HALO Branded Solutions - Jennifer Drumm

08/06/2026

The "maxxing" trend is everywhere right now—sleepmaxxing, healthmaxxing, productivitymaxxing.

It raises an interesting question for brands:

What would merchmaxxing look like?

Not buying more merchandise. Creating more impact from every item.

If you're thinking about how to get more value from your merchandise, onboarding, events, recognition, or gifting programs, let's connect.

Merchmaxxing is about creating more impact from every merchandise investment. Discover how leading brands turn products into memorable experiences.

08/05/2026

Every merch initiative is the result of dozens of decisions. Budget. Product. Decoration. Quantity. Delivery.

Yet the most obvious question is the one we rarely ask:

Do people keep wearing it?

https://halo.com/the-brand-metric-youre-probably-not-measuring/

If you're thinking about your next employee, customer, or event program, I'd be happy to help.

Why do employees proudly wear some company brands but not others? Discover how employee merchandise, uniforms, and brand experiences drive lasting engagement.

08/04/2026

🍎 A new school year brings new opportunities to make a great first impression.

From campus recruiting and intern programs to employee onboarding and community partnerships, back-to-school is filled with moments that help shape how people experience your brand.

The best welcome isn't just about what's handed out. It's about creating an experience that people remember.

If you're planning for the season, I'd be happy to connect and share a few ideas.

08/03/2026

🎁 The best branded merchandise doesn't end up in a drawer.

Research found Gen Z keeps promotional products because they're:
✔️ Useful (84%)
✔️ Attractive (60%)
✔️ High quality (54%)

That's a good reminder that branded merchandise isn't just about putting your logo on a product. It's about choosing products people actually want to use, wear, and keep.

If you're looking for fresh ideas for your next employee, customer, or event initiative, I'd be happy to help.

07/31/2026

The HALO Brand Shows are back, with stops in Los Angeles, New York, and Milwaukee this fall. 🎉

Join us to discover new ideas, experience interactive activations, connect with more than 100 supplier partners, and leave with practical ideas you can put to work in your organization.

I'd love to see you there. If you're interested in attending, let me know or register using the link below.

🗓️ Fall 2026 Brand Shows

📍 September 23 – Universal City, CA
📍 October 1 – New York, NY
📍 October 8 – Milwaukee, WI

Register today: https://halo.com/contact-us/contact-brand-show/

07/30/2026

Everyone has that favorite coffee mug.

Mine gets picked almost every time, even when there are plenty of others in the cabinet.

👍 Ceramic
❤️ Glass
💡 Stainless steel
👏 No preference

What's the one thing that makes a mug your favorite?

07/29/2026

🌿 August is National Wellness Month.

Wellness isn't defined by a single program or benefit. It's shaped by the experiences employees have throughout the year.

If you're thinking about ways to recognize National Wellness Month, here are a few ideas that can help support your people and strengthen your culture.

🔗 https://halo.com/promoting-employee-wellness-how-to-celebrate-national-wellness-month/

Celebrate National Wellness Month with practical ideas that support employee well-being, strengthen culture, and create meaningful employee experiences.

07/28/2026

🎓 Internships don't end on the last day.

As we celebrate National Intern Day, here's a question worth asking:

What story will your interns tell about your organization after they leave?

The best internship programs leave interns with more than experience. They leave them with relationships, confidence, and a positive impression they'll carry into their careers.

From a warm welcome to a meaningful send-off, the experiences you create can turn interns into future employees, advocates, and ambassadors for your brand.

07/27/2026

Most companies don't have a generational problem. They have a consistency problem.

Today's workforce spans more generations than ever before. The challenge isn't creating a different experience for each one. It's creating a connected brand experience that works for everyone.

From onboarding and recognition to events and the products employees use every day, every touchpoint shapes how people experience your brand.

The companies getting it right aren't building five separate employee experiences. They're building one connected system that keeps their brand consistent while allowing flexibility where it matters.

It's a perspective worth considering.

🔗 Read more: https://halo.com/multigenerational-workforce/

Five generations make up today’s multigenerational workforce. The challenge is keeping your brand consistent.

07/27/2026

✈️ Have you noticed how much attention carry-on bags are getting lately?

One-bag travel has taken off this summer. Packing hacks. Airline size restrictions. Everyone seems to be searching for the perfect travel companion.

It makes sense. A great bag earns a place in someone's daily routine and goes wherever they do.

That's what makes them such a smart branded product. They're practical, long-lasting, and keep your brand visible well beyond the day they're received.

If you're looking for products people will actually use, this category is a great place to start.

🎒 Explore HALO's collection of bags and totes: https://shop.halo.com/category/bags-and-totes

What's your go-to travel bag?