A Planned Paige

12/25/2022

Happy Holidays! We hope you get to be social this holiday season. And for once, we’re not talking about your Instagram strategy 😉 🎄

10/24/2022

The holidays are the busiest time of year for most, so it's important to put together a holiday content plan to help meet your goals!

Here are a few things to keep in mind as you head into the holiday season:

1. Create a great holiday offer.
2. Leverage the marketing channels that matter to your audience
3. Get organized and plan your schedule
4. Plan to stay connected during and after the holidays

Aside from the usual rush around traditional holidays, don’t forget the big shopping and giving days that kick off the season:

Black Friday: November 25th, 2022
Small Business Saturday: November 26th, 2022
Cyber Monday: November 28th, 2022
Giving Tuesday: November 29th, 2022

Don’t wait to start preparing your holiday marketing! By taking small steps now, you’ll be able to set yourself up for success and make this your most profitable season yet. Need help? Get in touch with us today at [email protected].

09/23/2022

How have engagement rates changed since the addition of Reels on the app? Later analyzed 81M+ Instagram feed posts to find the answer.

09/23/2022

The mountains are calling...

When is the best time to visit to see the fall foliage?

🍂September 25 - October 2
At the highest elevations, at and above 6,000 feet, spotty and muted color will begin to appear. The views from these locations will be mostly green at this time, due to the areas viewed from here are at lower elevations. Areas that turn early in this date and elevation range include primarily Graveyard Fields and Rough Ridge, both located off The Blue Ridge Parkway.

🍂October 2 - 9
Peak time for areas above 5,000 feet. This would include: Clingmans Dome, Grandfather Mountain, Mount Mitchell, Waterrock K**b and Graveyard fields (the first location on the Parkway to turn).

🍂October 9 - 16
Peak time for elevations from 4,000 - 5,000 feet. This would include almost all Blue Ridge Parkway locations and the majority of the Great Smoky Mountains National Park as well. Included in this elevation are the Boone NC and Blowing Rock NC areas.

Source: Blue Ridge Mountain Life

09/23/2022

09/06/2022

Having a support system as a business owner is crucial when running a business. As the saying goes, it takes a village! What service providers (like branding experts, lawyers, accountants, or web developers) do you use to keep your business afloat? Tag them below!

08/28/2022

The crazy summer season is coming to an end (and some of your busy seasons are beginning). Now is the perfect time to commit to your social media game by getting support.

We'd love to hear from you and see if we'd be a good match!

My services are listed below — please reach out if you are interested in any digital growth strategies!

Social Media Management
Content Creation (photography, blog writing and more)
Email Campaigns
Logo/Marketing Material Design (restaurant menus, business cards, packaging materials, etc)

Let’s get social!

07/28/2022

The world of shopping from home has come a long way, and it just leaped onto TikTok.

67% of TikTok users say TikTok inspires them to shop even when they don't mean to.

TikTok live shopping provides an opportunity for businesses to sell items to TikTok users in real-time directly on the app.
This is a useful way for brands to connect with their audience during the shopping experience and showcase products in ways they couldn’t do from a static sales page.

Keep in mind currently, TikTok users that are at least 16 years of age and have a minimum of 1,000 followers on the app are eligible to host live shopping on the app.

06/21/2022

We're doing some social media training ourselves today and learning more about the Instagram algorithm and growing on social media! (our go-to scheduler for planning our clients grids) hosted a webinar on this, and we are here to give you the most important tips for improving feed engagement!

⭐️ Be consistent
⭐️ Use new features: Collab Posts and Reels
⭐️ Include CTA (Calls to Action) on your posts and stories
⭐️ Post carousels and videos to increase time spent viewing
⭐️ Use hashtags to build your audience
⭐️ Create strong captions to keep your audience engaged

Posting WITH a social media strategy = big results, biz growth, & more sales!

If you read this far, comment your absolute favorite Instagram feature!!