Social Design House

Social Design House Social Design House is a full-service creative agency with a boutique approach to brand strategy, identity design and digital development.

Our Project & Ops Lead, Chelsea, had never heard of Supabase six months ago. She's now the lead architect of Swirl, SDH'...
06/18/2026

Our Project & Ops Lead, Chelsea, had never heard of Supabase six months ago. She's now the lead architect of Swirl, SDH's fully custom agency management platform, built on Lovable.

Project management, time tracking, a client portal, proposals, CRM, EOS tools, meeting intelligence, and integrations with Google Workspace and Slack. All shaped around how an 8-person studio actually runs, not how a broad-market SaaS product assumes it does.

The honest numbers: $788.85 in Lovable credits and 65+ hours of Chelsea's time. A beta that's actively running, still being built, and already replacing tools we were paying for and half-using.

The argument for building your own software used to be reserved for teams with engineering departments. That math has changed. The gap between "has a dev team" and "can build software" has never been smaller, and Swirl is proof.

Full breakdown at
https://www.socialdesignhouse.com/resource/meet-swirl-our-vibe-coded-agency-management-app-built-on-lovable

06/17/2026

Say hello to Swirl! 🍦✨

We’re excited to give you a behind-the-scenes look at Swirl, our custom-built agency management hub created on Lovable! 🚀

We designed Swirl around our team’s actual workflows to completely replace fragmented tools. From seamless Google integrations and real-time project budgeting to tracking our EOS® metrics and managing our entire client pipeline, Swirl brings everything into one unified, scannable dashboard. No more endless digging for tasks or disjointed spreadsheets—just pure, streamlined efficiency.

Watch the full walkthrough to see how we keep our agency organized, motivated, and moving forward! 💻👇

Henry Mason believed that investing in a young person's education changes their entire trajectory. His daughter Felicia ...
06/16/2026

Henry Mason believed that investing in a young person's education changes their entire trajectory. His daughter Felicia Mason Cordray built Mason Legacy for Learning to carry that conviction forward.

We built the brand identity to match, anchoring the logo in his actual signature. A father's life work, made visible.

Learn more at https://lnkd.in/dDi6Q2Ky

YEAR 4 with Amanda Mangiarelli 🐈‍⬛Every task completed. Every detail caught. Zero bugs left behind. SDH's dev team runs ...
06/12/2026

YEAR 4 with Amanda Mangiarelli 🐈‍⬛

Every task completed. Every detail caught. Zero bugs left behind. SDH's dev team runs the way it does because Amanda is quietly, precisely, making sure it does.

The crown is well deserved 👑

SDH joined the team at Spiracle for their Swarm 2026 for a conversation about where the creative industry is headed and ...
06/08/2026

SDH joined the team at Spiracle for their Swarm 2026 for a conversation about where the creative industry is headed and why human expertise still does the heavy lifting. New tools came up. So did the limits of those tools. So did the decades of knowledge that no platform has figured out how to replicate yet. No one left with a definitive answer, but the picture got a little clearer. Thanks to Jarod Latch and Tim Baier for building a room worth being in.

 spent time last week at an EO Accelerator Charlotte forum alongside some genuinely curious people, talking AI, new tool...
06/05/2026

spent time last week at an EO Accelerator Charlotte forum alongside some genuinely curious people, talking AI, new tools, and the value of sitting with discomfort for a while. Every conversation like this one produces a new idea or a reframe worth keeping.

Our developer, Amanda gave three AI site builders a real assignment: build an archive of abandoned places, a site meant ...
05/21/2026

Our developer, Amanda gave three AI site builders a real assignment: build an archive of abandoned places, a site meant to log interesting locations on a map so people could find and explore them. Oh, and make it dark, gothic, and spooky. 👻

Amanda documented the good, the bad, and the ugly and presented it to the team. The results were instructive, occasionally frustrating, and ended with a cat photo. As all good research does ⬇️

---

🥇 Lovable.dev— 1st Place
Given the prompt, Lovable actually delivered. It worked conversationally, following directions the way you'd expect from a well-prompted ChatGPT session. It built a functioning database, rendered working maps, and connected to GitHub with minimal effort.

The design needed work, Amanda was clear about that. But for a site meant to log and display locations, the core functionality was there. The limitation worth noting: it only builds React/Vite apps. Ask for WordPress as a CMS and it declines. A real constraint depending on the project.

The honest take: closest to the actual vision. Not polished, but functional in the ways that mattered for this specific brief.

🥈 Webflow— 2nd Place
Webflow let Amanda input brand details upfront, colors, logo, fonts, which is a thoughtful starting point. It generated a style guide and offered component options worth choosing between.

For an abandoned places archive, though, the map was non-negotiable. Webflow didn't attempt one. Amanda asked the AI assistant directly. It returned zero maps.
The limitation: tablet and mobile styles were broken out of the box, and CMS collections weren't set up. The structural work would still need to happen manually.

The honest take: good bones for layout and components, genuinely useful as a starting point, but it couldn't deliver on the most critical piece of this particular project.

🥉 Wix— 3rd Place
Wix asked questions before building, about the site's purpose, its target audience, and then generated a dashboard and site design from those answers. As an approach, that's reasonable.

It produced a map, which put it ahead of Webflow on that front. The map wasn't connected to the listings, which put it back behind where it needed to be. The heading font choices were notable. The backend ran slowly throughout. And without prior familiarity with the platform, the learning curve added friction that the other tools didn't.

The honest take: some components work as a starting point. For a project with specific functional requirements, it didn't clear the bar.

To sum it all up, the tool matters less than what you feed it.

Every site Amanda built looked and performed better when given real brand direction: actual colors, actual fonts, actual design context. Feed these tools a blank slate and they hand one back.

The abandoned places archive had a strong concept. What it didn't have yet was a brand. That gap showed up in every result across every platform. AI builds faster when it has something real to work from. That's where the design thinking still has to happen first.

✨ Freshly minted ✨ Meet South Mint, a paid media agency built different.Paid media agency founded by Chace Black and Ted...
05/18/2026

✨ Freshly minted ✨ Meet South Mint, a paid media agency built different.

Paid media agency founded by Chace Black and Ted Williams, built around a model that's genuinely different: one senior practitioner per account, flat retainer, hard cap on clients. Our work: full brand identity, color system, and website.

The brand leans into the name. South Mint pulls from the legacy of the US Mint in Charlotte, where precision and output were the whole point. The coin icon, the "Freshly Minted" tagline, the overall system all connect back to that idea. Performance media built to produce AND impress.

For the site, we went fully AI-native: Claude Design into Claude Code, deployed on Netlify. Tight deadline, new tools, and honestly a really fun build. We're just getting started exploring what this workflow can do but South Mint was a great first run. Freshly minted, indeed.

See it live at https://southmint.co/

05/15/2026

Ask someone to define their brand values and you get a list. Ask them to describe their brand as a person at a party and you get personality. That's why we use it!

In Holland Living's virtual brand strategy workshop, our creative director Ben described the brand as someone who sounded a little familiar 🧐 That's how we know he's the right man for the job!

Address

‍1213 W. Morehead Street, 5th Floor
Charlotte, NC
28208

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