C and Company

07/14/2022

Proud of my client's new website. Lots of cool things to help them achieve their mission!

It is finally HERE!! Our new, colorful, easy-to-navigate, full-service website!!! – Why the redesign? When you think globally but act locally to ensure your members have the advocacy they deserve, you start with a platform that serves everyone in a professional and engaging way. – Some of the principles that guided us in creating this are to: 1) Share accountability across all shareholder groups, 2) Humanize the issues that matter to us to progress and grow our mission, and 3) Incorporate social posts that are engaging, as well as educational. Go on. Dig in and enjoy! We ARE a POWERHOUSE OF PURPOSE! Visit www.REBIC.com

04/22/2021

If this doesn't shoot an arrow through your brain, then ...

04/22/2021

Wow, the content, "So why, according to various people meters, did the 57 ads in this year’s Super Bowl score a 5/10 or below? Because in the race to adapt to the (no longer) new digital economy, we prioritized engineering over storytelling (or science over art) ..you need both."

I always, always tell my customers. "Focus on your passion, your truth, your humanity FIRST. The rest will make itself known!"

Enjoy the read!

As social imperatives become business imperatives, here's how marketers are making appropriate strategic adjustments.

02/25/2021

Nothing surprising in this fantastic article. Uppermost are the ideas of being authentically connected. -- Uh, yep. Talk normal, speak truth, make it fun! And do what you say you will do. -- enjoy all the cook "trends" that we can look forward to accessing and using to be heard by our customer in 2021!

Whatever trends you lean into, make sure you’re staying true to the brand.

01/21/2021

Oooh. Love these!

We've rounded up all of the predictions for Color of the Year 2021 from Pantone, Banjamin Moore, and more. Here are the colors you're sure to see everywhere in the months ahead.

01/21/2021

An exceptionally thorough and educational look at the way 'creatives' function. Valuable to show all leadership teams!

Neuroscientist David Eagleman taps into the creative process of various innovators while exploring brain-bending, risk-taking ways to spark creativity.

06/22/2020

A great way to polish some of your accuracy when speaking or writing. I love these kinds of articles!

A blog about linguistics and language learning.

04/29/2020

There is so much common sense in this article. So much that supports my idea that being "relentlessly authentic" is the final and ultimate goal. Although hindsight is always clear, I have always encouraged this kind of real thinking. --- See what you "squeeze" out of this interesting article!-

They paid $35 million to then lose $20m in sales