Cordell Racing

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Cordell Racing

Houston • Charlotte • Las Vegas. We pride ourselves when it comes to customer service. What makes us unique ?

🏁 Cordell Racing | Official Simulator Racing Experience
Branded NASCAR simulators that drive booth traffic, customer engagement, lead generation, and ROI at trade shows, corporate events, and activations nationwide. Flexibility and the ability to act quickly are essential in the showcar business and through the years Cordell Racing has perfected these capabilities. Our attitude is to go "above and

beyond" when it comes to planning an event. Our " turn key" package includes; collateral marketing materials and other unique promotional items, all geared to making our clients lives "simpler". Our "pit crew" representatives are capable of professionally representing our clients. All of our representatives are educated on the sponsor’s products, are able to answer NASCAR and Formula 1 industry related questions but most importantly, they are renowned for their ability to "work the crowd". If you are looking for a truly unique, successful promotional experience contact us today. One of our event planners will be more than happy to coordinate a program tailored to your needs.

06/12/2026

We're excited to announce that Cordell Racing Simulators will be exhibiting at IAEE Expo! Expo! 2026 in Milwaukee, WI. 📍 Booth #919

Expo! Expo! is one of the premier gatherings for the exhibitions and events industry, and we're looking forward to connecting with event organizers, venue professionals, exhibitors, and industry partners from across the country.

Stop by Booth 919 to experience our racing simulator, see how we're helping organizations increase exhibitor engagement and create more valuable sponsor opportunities, and compete in our Fastest Lap Challenge.

🏁 The fastest lap each day will win two NASCAR race tickets.

If you're attending Expo! Expo!, we'd love to connect. See you in Milwaukee!

06/05/2026

Today we lost a true NASCAR legend, Ned Jarrett.
I have many great memories connected to Ned, but one that stands out was having Ned mention our product, Race Cakes, during a national television broadcast.

For a small business built around a passion for racing, that recognition meant a great deal.

Beyond his accomplishments as a champion driver, Hall of Famer, and broadcaster, Ned was simply a great person. He always carried himself with class, professionalism, and genuine kindness.
My thoughts and prayers are with the Jarrett family and everyone whose lives he touched.
Thank you, Ned, for everything you gave to NASCAR and for the memories you left behind. You will be missed.

05/22/2026

Today we lost NASCAR driver Kyle Busch. While fans knew him for what he accomplished on the track, there are also the moments away from racing that many people never got to see.
Back in 2011, Cordell Racing teamed up with Terry Lynch, who was serving as President of the Professional Race Truck Transporter Association, a group formed by NASCAR hauler drivers to give back to charities and communities in need. Terry now drives for Peterson Racing.
At the time, Hope House in Myrtle Beach was looking for help supporting homeless high school students. We reached out to Kyle Busch, and without hesitation he welcomed us to his race shop and donated pallets of M&M’s Racing shirts along with food and toiletries to help those kids.
Champion Tire & Wheel also stepped up by providing the hauler used to transport the donations to Myrtle Beach.
It wasn’t for publicity. It wasn’t for attention. It was simply about helping people.
Moments like that say a lot about a person’s character and are a reminder that some of the biggest impacts happen quietly behind the scenes.
Our thoughts and prayers are with his family, friends, team, and fans.

05/20/2026

Sometimes a second chance can change everything.
I’m proud to support Springs Group and the incredible work they do helping individuals rebuild their lives through workforce re-entry programs and real opportunities for a fresh start.
To help continue this mission, they’re giving away a brand-new 2025 INEOS Grenadier and every ticket purchased directly supports people working toward a better future.
This isn’t just about a vehicle. It’s about hope, dignity, and helping neighbors get back on their feet.
If you’d like to support a great cause (and maybe win an amazing off-road vehicle in the process), check out the flyer below and grab a ticket.

05/18/2026

🏁 What an incredible two days at Fastener Fair USA in Charlotte!

We brought the excitement of NASCAR racing to the Eurolink booth with our Fastest Lap Simulator Challenge, giving attendees the chance to compete for 2 NASCAR tickets each day.

🔥 Day 1 Winner:
Max Blackburn with Hanger Bolt set an impressive lap time of 17.466 seconds at Bristol Motor Speedway to take the win and claim 2 NASCAR tickets!

🏆 Day 2 Winner:
Hannah Smith with Greenslade & Company came out on top at Charlotte Motor Speedway with a winning lap time of 48.767 seconds, earning another pair of NASCAR tickets.

It was awesome seeing so many people stop by, compete, and experience the thrill of racing firsthand. Huge thanks to everyone who visited the Eurolink booth and made the event such a success!

05/16/2026

One of the best parts about traveling for events is the random people you end up meeting along the way 😂
While in Charlotte for Fastener Fair, Jasmine from Cordell Racing Simulators happened to run into The Pointer Brothers at the hotel we were staying at near the convention center. Definitely wasn’t something we expected during the trip.
Small world and a cool reminder that you never know who you’ll cross paths with while out representing the brand.

05/15/2026

What an awesome week at Fastener Fair USA! 🏁🔥

Huge congratulations to Eurolink Fastener Supply Service for winning the “Best Booth” Award from American Fastener Journal!

Their booth was packed all show long with attendees jumping into our NASCAR racing simulator and trying to beat CEO Craig Penland on the virtual track. 😄

We’re proud that Cordell Racing could help create an unforgettable experience that drove traffic, excitement, and engagement for the Eurolink team.

Thanks again to everyone who stopped by and raced with us! And a huge thanks to our Cordell Racing team Brandon Cox , Jasmine Wilson and Tim Packman for another incredible event

05/12/2026

What an awesome event in Miami! 🏎️🔥

Cordell Racing partenered to provide the branded F1 racing simulator activation for the Mobil™ x VCARB fan experience!

Fans got to jump into our simulators, compete for prizes, test their reflexes, grab swag, and even meet VCARB rookie driver Arvid Lindblad. The atmosphere was nonstop energy all event long.

Big thanks to everyone who came out and to the Mobil™ team for having us be part of such an incredible experience.

Miami definitely showed up for Formula One weekend! 🇺🇸🏁

04/25/2026

What an incredible weekend in Rockingham with Cook Out! 🔥

We hosted our Pit Stop Challenge and brought out the NASCAR Simulator , and you all showed up BIG. Over 1,500 race fans jumped in to compete for a shot at winning tickets to the Cook Out Southern 500 at Darlington!

The energy, competition, and passion for racing made this event one to remember. Huge thanks to everyone who came out and gave it their all ... y’all made it special.

Who’s ready for the next one? 🏁 Next stops: Talladega, the F1 Miami Grand Prix, Nashville, and the Fastener Fair at the Charlotte Convention Center… we’re just getting started. 🏁

Address

Charlotte, NC

Website

http://www.cordellracing.com/

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