Sundial Studio

Sundial Studio Email Marketing and Shopify Websites for Women-Owned Retail Companies

We’re so excited to welcome a new client to the Sundual world ☀️Meet Molly, the founder behind  She’s an esthetician who...
04/17/2026

We’re so excited to welcome a new client to the Sundual world ☀️

Meet Molly, the founder behind

She’s an esthetician who is building something really special.

And like a lot of service providers we work with, she has a beautiful opportunity sitting right in front of her.

She offers a curated collection of retail skincare. It’s a natural extension of the work she’s already doing. A true passive income stream baked right into her business.

She just needs the right system to sell it.

So we’re building her full email marketing setup from scratch. Flows, sequences, templates, strategy. Everything she needs to start turning her list into revenue (without adding more to her plate).

This is exactly the kind of work we love 💜

04/16/2026

Why your emails aren’t working ✷

It’s not your subject line. It’s not your design. It’s not the time you’re sending.

It’s that you’re sending every email to every person on your list.

More reach doesn’t mean more revenue. Relevance does.

Here’s the segmentation cadence we use for our clients:

Email 1: full list
Email 2: 60 day engaged
Email 3: 30 day engaged
Email 4: 15 day engaged

Repeat.

Your open rates go up. Your click rates go up. Your conversions go up.

Because you’re showing up in the inboxes of people who actually want to see you there.

This is Behind the Send — where we share exactly what we’re doing for our clients and why it works ✷

Try this one and let me know how it goes. I’d love to hear!

04/15/2026

We got off Zoom and showed up in person 🥹✷

I’ve worked with a lot of people over the years. But the team at …

the experience, the kindness, the passion for what they’re building. It feels like something else entirely.

I left genuinely inspired and that doesn’t happen every day.

More on what we got up to this week ✷

I recently invited a peer to sit in on a client meeting. Not just any meeting… our full marketing call with a client’s w...
04/13/2026

I recently invited a peer to sit in on a client meeting.

Not just any meeting… our full marketing call with a client’s whole team. At least 10 people. CEOs, consultants, department leads.

At the end she said: “I feel like I just took a masterclass in how to run a meeting.”

It hasn’t always been like this.

I used to wing it. Show up and say “so, what do you want to talk about?” I was letting the client lead instead of leading myself.

And honestly? It left me feeling like I didn’t really know what was going on… and I wasn’t taking care of my clients the way I wanted to.

That had to change.

Our clients hire us to handle their marketing.

That means we show up knowing exactly where we are in the timeline, how everything is performing, and where we’re headed.

We lead the strategy. We set the agenda. We come with answers, not just questions.

Now our meetings are succinct. We get to the point. Everyone leaves with a clear to-do list and zero ambiguity.

We kind of love running meetings now 🥹

And a big part of that is our Google doc. It keeps everything organized, everyone aligned, and nothing falls through the cracks.

DM me AGENDA and I’ll see you the template!

One of my favorite parts of the week is Monday morning reports.There’s something grounding about sitting down, pulling e...
03/31/2026

One of my favorite parts of the week is Monday morning reports.

There’s something grounding about sitting down, pulling everything together, and sending each client a clear picture of exactly what’s happening with their marketing.

It centers me. It aligns the team. And it means our clients never have to wonder what we’re working on or whether things are moving.

Fifteen minutes. Every Monday. It’s one of the simplest things we do and one of the most impactful.

No “just checking in” emails. No unnecessary meetings. Just clarity for everyone.

If you’re an agency owner not doing this yet, start this week. Your clients will feel the difference immediately.

Feel free to DM me and I’ll send you a template ✷

Well hot damn, I did it 🥹Sundial’s new brand is here and honestly, it’s more than I ever let myself imagine. After years...
03/27/2026

Well hot damn, I did it 🥹

Sundial’s new brand is here and honestly, it’s more than I ever let myself imagine.

After years of doing what I *should* do. Working for other people. Building their dreams. Shrinking mine. This brand is the exhale after holding my breath for a long time.

It’s not just a new look. It’s a new way of being.

It’s for the version of me who hustled quietly, lost sleep over income and clients, and kept going anyway. It’s for the woman who always knew she was building toward something… even when she couldn’t see it yet.

Sundial is for women like me

and the brands they’re building.

This is a new era. Intentional. Sustainable. Rooted. It’s digital strategy and it’s stepping outside to smell the roses. It’s smart marketing and it’s getting your hands in the dirt. It’s helping women grow something real… online and in life.

The sun came up. It always does.

Welcome to the new Sundial Studio ☀️

Spent some time looking back at the journey today and woah 🤯The entrepreneurial path is anything but linear. I’ve gone u...
03/25/2026

Spent some time looking back at the journey today and woah 🤯

The entrepreneurial path is anything but linear.

I’ve gone up, down, and all around…

But no matter the direction, there have always been throughlines: creativity, curiosity, a drive to grow, a drive to help people.

I have no idea where I’m headed next ⁉️ but I have a feeling those throughlines will follow me there.

Here’s what one year of strategy can actually get you. 🚀 53% increase in website conversion rate 🚀 First ever BFCM weeke...
03/05/2026

Here’s what one year of strategy can actually get you.

🚀 53% increase in website conversion rate

🚀 First ever BFCM weekend executed seamlessly

🚀 107% increase in revenue from automated email flows

None of this happened because of one good email.

It happened because of consistent strategy, smart systems, and long-term partnership.

This is why we believe in going deep with brands.

Momentum compounds when you stay in it 👊

03/04/2026

We’re here for the viral moments, record-breaking sales days, and sold-out launches.

But we’re also here quietly in the background making sure no launch ever feels like a scramble.

At Sundial, we build the schedules, systems, and support that make marketing actually work. Not just in big moments, but day to day, week over week, and year over year.

Because growth isn’t random. It’s structured.

Our systems create the foundation so your marketing never gets stale. Instead, it evolves alongside your brand as you grow.

We handle the behind-the-scenes work so you can focus on building your company, while your marketing keeps building steady momentum that compounds instead of fizzles out.

That’s what long-term partnership looks like.

When people ask what we do as an email + Shopify agency… this is it.We don’t just “send emails.”We plan campaigns.We bui...
02/26/2026

When people ask what we do as an email + Shopify agency… this is it.

We don’t just “send emails.”

We plan campaigns.
We build automated flows.
We optimize Shopify sites.
We structure launches.
We keep revenue channels running in the background.

For most retail brands, email + SMS should be your most reliable, predictable source of revenue.

But it only works if there’s strategy behind it.

If you’re running a Shopify store and want to understand what this could look like for you, send me a DM that says “EMAIL” and I’ll share more about how we work.

Simple 💌

Retail is always shifting (and so is retail marketing) If you’re still relying on last year’s playbook, you might not ge...
01/06/2026

Retail is always shifting (and so is retail marketing)

If you’re still relying on last year’s playbook, you might not get the results you’re looking for.

Here’s where we’re helping our clients grow in 2026:

→ Dynamic websites that change with the moment

→ Strategic diversification across all channels

→ Paid ecosystems that run 24/7

→ Thoughtful, brand-aligned influencer partnerships

→ Exciting, consistent reasons to shop

Need help building your 2026 marketing plan? Let’s talk.

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20 Cherokee Boulevard
Chattanooga, TN
37405

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