05/18/2026
PepsiCo Is Overhauling Gatorade to Stay Competitive in a Newly Crowded MarketThe brand is undergoing its biggest reinvention in 60 years
https://www.inc.com/annabel-burba/pepsico-is-overhauling-gatorade-to-stay-competitive-in-a-newly-crowded-market/91331952