Pithy Wordsmithery

Pithy Wordsmithery Pithy Wordsmithery specializes in strategic marketing content.

We work with business owners and authors to ensure they are sending the right message through their website, books, keynote presentations, e-blasts, and social media.

POV: you introduce two people you think should know each other and they send you a picture of them vibing 💫What’s a beau...
08/10/2026

POV: you introduce two people you think should know each other and they send you a picture of them vibing 💫

What’s a beautiful connection you can make today with your network?

08/06/2026

"Life's too short, man. I want people to know what I'm for. I'm for them."

Instead of drawing lines over what everyone's against, Jeff Williamson looks for the common ground — and leads with who he's rooting for. He's for people performing, achieving, and becoming everything they've ever dreamed of. Underneath it all, he says, there's a shortage of true care and connection in the world, and he's trying to live out what he wrote about: we're made for community, we long for belonging, and that longing lives in all of us.

In this clip from Sticky: Stories That Stick, Jeff — Founder of Converge Group Inc and author of Joy Café — shares what it looks like to be for people, with host Amelia Forczak.

08/04/2026

After his accident, Rick Werry thought he'd lost everything. "I'll never have this back. I'll never be able to do this."

Then he realized something that changed how he saw the whole thing: the traits that actually made him him never went away. Able-bodied or rolling up to you in a wheelchair — he's still Rick Werry. Still the guy from Monroe, Utah who grew up on a dairy farm. Still him.

On this clip from Sticky: Stories That Stick, Rick — motivational speaker, wheelchair rugby athlete, and author of the memoir Red Letter Days — shares the shift that helped him hold onto his identity through the hardest season of his life, with host Amelia Forczak.

07/30/2026

"I'd rather be less wealthy and love getting up every day than have a lot of money in the bank and not enjoy what I'm doing."

Darren Pleasance has flown corporate jets full of very affluent people — and noticed a lot of them weren't happy. His take: being realistic about paying the bills matters, but don't shut off a dream so fast you never even attempt it. It might mean no 10,000-square-foot house or private jet. He'd make that trade every time.

In this clip from Sticky: Stories That Stick, Darren — lifelong pilot and author of True North — shares his case for building a life around what lights you up, with host Amelia Forczak.

07/28/2026

"Never curse the crooked road."

Christopher Gersch says the stories that stick aren't the highlight reel — they're the mistakes, the wrong turns, and the pivots it took to get back on track. Before he shares one, he asks himself a single question: would this still matter 20 years from now to my kids or my team? If yes, it's worth telling.

In this clip from Sticky: Stories That Stick, Chris — CEO of Verde Solutions, serial entrepreneur, and University of Chicago professor — shares his test for a story worth sharing with host Amelia Forczak.

07/23/2026

"Don't trip over dollars to pick up dimes."

Andy Weins says he uses that line all the time — partly because he's guilty of it himself. It's the trap of sweating the small stuff that ultimately doesn't matter, while something far more valuable slips past you.

In this clip from Sticky: Stories That Stick, Andy — fourth-generation entrepreneur, 20-year military veteran, keynote speaker, and founder of Camo Crew Responsible Junk Removal — shares the saying that stuck with host Amelia Forczak long after their conversation.

07/21/2026

We all carry stories about who we are — but what do those stories actually mean to us? Not to our parents, our partners, or the world watching. To us.

In this clip from Sticky: Stories That Stick, Dr. Sabrina Hadeed — licensed psychotherapist and one of the first legal psilocybin facilitators in Oregon — shares what she sees happen when individuals and couples explore meaning through psychedelics. Whether it's a small dose or a big one, she says something beautiful comes out of both: a deeper understanding of not just what our stories are, but what they mean to us.

I usually interview my ghostwriting clients over Zoom.Last week, I interviewed one from the passenger seat of a RZR, bou...
07/20/2026

I usually interview my ghostwriting clients over Zoom.

Last week, I interviewed one from the passenger seat of a RZR, bouncing through some of the most remote, rugged country in the West.

People ask how I write a book in someone else's voice. The honest answer: you can't always do it from behind a desk. For months, I talk to my clients more than I talk to most of my own friends and family. The best material comes out when they stop performing and start talking — and that happens a lot faster on their turf. The farm they grew up on. Around their family. Doing the thing they love.

This client's thing is off-roading. So that's me, my client, my daughter, and one very good dog in the photo.

A year into a book, clients stop being clients and become friends. It's my favorite part of this job. And my daughter gets to know these people too? Even better.

07/16/2026

One patient's food is cold. In the next room, someone's life is on the line. Same nurse. Same few minutes. And she has to care about both — because to each patient, their moment is the most important one.

On Sticky: Stories That Stick, Dr. Dayna Vidal opens up about the emotional pivots nursing demands shift after shift, and why that constant switching takes such a toll. Her takeaway: knowing it's coming — before you take the deep dive — is one of the most valuable things a nurse can learn.

Dr. Dayna Vidal ("Dr. Day"), DNP, RN, is a nurse leader, patient safety advocate, career coach, and author of Find Your Fit: A Nurse's Guide to Choosing the Right Unit.

07/14/2026

Mistakes aren't something to hide from your boss — they're gold.

As company culture expert Chris Dyer explains in this clip from Sticky: Stories That Stick, one of his seven pillars of culture is learning to leverage mistakes at work. When people feel like they need approval for every tiny decision — or have to sit through endless "cover yourself" meetings just in case something goes sideways — you lose hours to emails, meetings, and hesitation. Chris's take: go make the decision, try it, and if it doesn't work, come back and find a better solution together. If it does work? Fantastic.

Chris Dyer is a company culture expert and author of Moments That Matter, helping leaders build workplaces where people feel safe, engaged, and empowered to do their best work. Pithy Wordsmithery helped him publish this best-selling book earlier this year.

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