On Brand Marketing

06/04/2026

your reminders heading into June, from On Brand!! 💌 🪩

06/03/2026

7 years of friendship and 5 years of business still going strong! 💕

05/29/2026

Most people decide in the first two seconds whether a video is worth their time to keep watching 😮That’s why a hook that works both visually and verbally is the difference between someone scrolling past and someone watching the whole video!

Kim held up a ketchup packet next to a tower of 30 filler boxes and said: this is how much volume is actually in one syringe. The visual shock of seeing dozens of boxes of filler stacked up and somehow fit into one tiny ketchup packet pulls people in to keep watching and figure out how the heck is she going to do that?! All while Kim is simultaneously debunking myths around filler amounts.

Looking at the comments, injectors were joking about grabbing their own ketchup packets for their own consults, someone doing the math on what that packet would cost in filler, and a whole lot of “I never thought about it that way”. Part of Kim’s brand is to educate other injectors, she is bridging the gap with such a common product, speaking to her credibility and building her rapport online for being an aesthetic educator.

And the numbers don’t lie, you can see for yourself 😉 118K views. 1,863 shares. 78.3% non-followers. And people weren’t just watching, they were sending it to their clients, saving it for consultations, and sharing it with friends considering filler for the first time!

This is what happens when the visual does the work. Swipe to see how we broke it down 🤓

05/29/2026

05/29/2026

Meta Business Suite is responsible for my villain origin story

05/27/2026

Your reminder to trust yourself!!

05/12/2026

One of the .aesthetics.newcastle I Want Help With Pages 😍

These “I Want Help” pages are something we’ve recently started incorporating into med spa websites for a number of reasons:

1. They are loaded with keywords and searchable content which significantly boosts SEO.
2. Your patient might not know that they need a Moxi, BBL, or Pico…but they know they have pigment they’d like to get rid of or pores they’d like shrunk. This makes it super easy for the user to navigate the site and match the treatment to their concern.
3. It positions the medspa as a trusted guide rather than just a service provider. When someone lands on your site feeling overwhelmed by options, this page meets them where they are and walks them through it, which builds confidence before they ever book!

Your website should work for your patients and potential clients, not just exist for you. Every page needs a purpose!

05/08/2026

One way or another!!!

05/07/2026

The numbers don’t lie 💕

05/06/2026

Here’s a sneak peek at what you’re walking away with tomorrow night 💕

This is the actual framework we use with our clients every single day. If you’ve been feeling stuck on social or like your marketing isn’t converting, this workshop was made for you.

The Art of Marketing: For Aesthetic Practices
📅 Tomorrow | May 7th | 6PM CST | FREE

Spots still available, link in bio to register 🔗 Can’t wait to see everyone there!!