KoKi-Media, Chicago, IL (2026)

Stop wasting time and money on ineffective, unstructured campaigns. Set a target ROI and scale profitably.

02/17/2021

Check out our new agency website!

kokimediateam.com

Insightful resources and blogs coming soon...

12/07/2020

As business owners, it’s important to realize the necessity of having an 𝘰𝘶𝘵𝘴𝘵𝘢𝘯𝘥𝘪𝘯𝘨 𝘧𝘰𝘶𝘯𝘥𝘢𝘵𝘪𝘰𝘯 in order to scale infinitely. How can you expect your advertising to be successful if there’s not a solid 𝘱𝘳𝘰𝘰𝘧-𝘰𝘧-𝘤𝘰𝘯𝘤𝘦𝘱𝘵 to begin with?

Relying on paid advertising as the sole customer acquisition channel for your business is the same as trying to run a marathon without any prior training or experience: 𝘣𝘭𝘪𝘯𝘥𝘭𝘺 𝘩𝘰𝘱𝘪𝘯𝘨 𝘵𝘩𝘢𝘵 𝘴𝘰𝘮𝘦𝘩𝘰𝘸, 𝘺𝘰𝘶𝘳 𝘣𝘰𝘥𝘺 𝘴𝘶𝘳𝘷𝘪𝘷𝘦𝘴.

So now, let’s say you have those foundations in place. What can you do to 𝗲𝗻𝘀𝘂𝗿𝗲 the success of your campaigns.

Here’s a rule we like to follow: Spend 𝟗𝟎% of your time “training” or doing your homework outside of the campaigns and the rest of the 𝟏𝟎% actually executing.

Why? Well, whether it’s through billboards, TV, or social media...advertising is simply 𝐬𝐡𝐨𝐰𝐢𝐧𝐠 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐭𝐨 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐩𝐞𝐨𝐩𝐥𝐞 𝐚𝐭 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐭𝐢𝐦𝐞.

So if you’re not even aware of your product’s competitive edge, the lingo used to describe it, to who specifically it was built for, etc., you’re most likely not ready to leverage paid advertising.

This is why we emphasize and spend a lot of time asking questions and figuring out every little detail about our clients’ products 𝑏𝑒𝑓𝑜𝑟𝑒 any ad copy is written or launched.

10/17/2020

Let's take a little history lesson.

𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧, 𝐒𝐚𝐥𝐞𝐬, 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠, 𝐒𝐨𝐜𝐢𝐞𝐭𝐚𝐥, 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐑𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩.

These are the 5 eras of marketing concepts that dates back to the 19th century. But everyone knows the idea that the "customer is always right" so what's the point of bringing this up?

𝐖𝐞𝐥𝐥, 𝐭𝐡𝐢𝐧𝐤 𝐚𝐛𝐨𝐮𝐭 𝐭𝐡𝐢𝐬 𝐪𝐮𝐞𝐬𝐭𝐢𝐨𝐧: How complex is your relationship with your parents, partner, friends, or colleagues?

There's always an endless amount of new possibilities and challenges in any relationship. In regards to customers, it doesn't end at just improving consumer experience, doing giveaways, or sending newsletters.

This is where 𝐝𝐢𝐫𝐞𝐜𝐭-𝐭𝐨-𝐜𝐨𝐧𝐬𝐮𝐦𝐞𝐫 (𝐃𝟐𝐂) marketing comes into play. With the evolution and trending use of social media platforms, it has never been easier to turn strangers into loyal followers.

From seeing the ads at the comfort of scrolling through their favorite apps to ordering directly from the site, D2C marketing allows you to control every aspect of a customer's touchpoint with the brand.

This is something big retailers like Amazon, Walmart, or even local grocery stores don't allow you to have. Use this to your advantage because as humans, 𝐰𝐞 𝐥𝐨𝐯𝐞 𝐛𝐞𝐢𝐧𝐠 𝐚𝐛𝐥𝐞 𝐭𝐨 𝐛𝐮𝐢𝐥𝐝 𝐢𝐧𝐝𝐢𝐯𝐢𝐝𝐮𝐚𝐥𝐢𝐳𝐞𝐝, 𝐩𝐞𝐫𝐬𝐨𝐧𝐚𝐥 𝐫𝐞𝐥𝐚𝐭𝐢𝐨𝐧𝐬𝐡𝐢𝐩𝐬.

10/02/2020

“𝗬𝗼𝘂 𝗻𝗲𝗲𝗱 𝘁𝗼 𝘁𝗮𝗿𝗴𝗲𝘁 𝘁𝗵𝗲𝘀𝗲 𝘃𝗶𝗱𝗲𝗼 𝘃𝗶𝗲𝘄𝗲𝗿𝘀!”

“𝗡𝗼, 𝘆𝗼𝘂 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗲𝘅𝗰𝗹𝘂𝗱𝗲 𝘁𝗵𝗲𝘀𝗲 𝗿𝗲𝘁𝗮𝗿𝗴𝗲𝘁𝗶𝗻𝗴 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲𝘀 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗼𝘁𝗵𝗲𝗿 𝗰𝘂𝘀𝘁𝗼𝗺 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲𝘀!”

“𝗪𝗲𝗹𝗹 𝗻𝗼, 𝘄𝗲 𝗵𝗮𝘃𝗲 𝘁𝗼 𝗸𝗲𝗲𝗽 𝗼𝘂𝗿 𝗰𝗼𝘀𝘁 𝗽𝗲𝗿 𝗰𝗹𝗶𝗰𝗸𝘀 𝗹𝗼𝘄 𝗯𝘆 𝘁𝗲𝘀𝘁𝗶𝗻𝗴 𝘁𝗵𝗶𝘀 𝗰𝗮𝗹𝗹 𝘁𝗼 𝗮𝗰𝘁𝗶𝗼𝗻 𝗯𝗲𝗰𝗮-...”

Stop.

With the amount of “Facebook Ad Gurus” out there, it’s easy to get lost in the amount of information or tactics people suggest on the internet.

Listen, whatever strategy, tactic, or method you use, there’s two things that ultimately determines whether your campaigns will remotely succeed.

Yes, you want to make sure there’s a solid, proven-to-work strategy in place. But that’s not hard to find or figure out.

That said, the two things that it all roots down to is the copy and creatives.

It’s simple. If the actual content isn’t appealing at all to whatever audience you’re targeting, there’s no point in even spending a dime on ads.

The backend within the ads manager definitely matters, however what the potential buyers are going to see is the copy and creatives. And that goes for any advertising platform.

At KoKiMedia, we make sure any client of ours has a solid creative strategy in place that allows us in the backend to complement that with killer copy.

Combine all that with our Unicorn Funnel and...boom! A money printing machine that works like magic...

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Chicago, IL
60600

Website

http://kokimediateam.com/

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