Upshot

Upshot We create brand excitement. We are a full-service creative agency activating consumer passion to inspire brand participation.

We develop daring, imaginative, of-the-moment ideas, activations, and experiences that spark powerful consumer-brand relationships.

NO PLACE LIKE HOME 🏡“Smart home brands are both tracking and tapping into three key trends reflective of consumers' evol...
09/19/2023

NO PLACE LIKE HOME 🏡

“Smart home brands are both tracking and tapping into three key trends reflective of consumers' evolving home-related motivations and expectations,” writes Liz Aviles, SVP of Strategy and Cultural Insights at Upshot, in a recent MediaPost article. Read the article (link in bio) for the full scoop on those trends and an exploration of consumer’s evolving expectations of home.

07/10/2023

👏 Let’s go, Karo! 👏

We won a 2023 Shorty Silver Honor in the Instructional Video category for our work with Karo, creating a new usage occasion for the brand with our No-Churn Cookies & Cream Ice Cream recipe, brought to life by actor and TV host, Mario Lopez, and his wife, Courtney Lopez. Congrats to our team and clients on this awesome (and delicious) work!

04/19/2023

🌎 EARTH DAY SPOTLIGHT ✨

Therma-Tru is taking big steps to help take care of our planet—and the places we all call home. To bring their corporate social responsibility (CSR) story to life, we created Therma-Tru Thrive, one platform to share all their efforts, from turning waste into something new to donating doors to those in need. See how they’re making an impact → thermatru.com/thrive

LET’S TALK TRENDS 🗣What’s up with wellness in 2023? As consumers swap the prescriptive aspects of wellness culture for t...
04/10/2023

LET’S TALK TRENDS 🗣

What’s up with wellness in 2023? As consumers swap the prescriptive aspects of wellness culture for the unapologetic pursuit of happier, healthier lives, brands should prepare for an era of Mindful Maximalism.

Check out our full trend report where, just as we do every year, we share our annual perspective on key cultural trends influencing the landscape for brands. Link in bio!

Thrilled to be named Chief Marketer’s Top 200 Marketing Agencies in 2023 specializing in Brand Engagement and Activation...
12/22/2022

Thrilled to be named Chief Marketer’s Top 200 Marketing Agencies in 2023 specializing in Brand Engagement and Activations.

We’re honored to be among some of the most innovative and prestigious agencies in the US.

We couldn’t do it without the creativity, dedication and innovative thinking from our team of Upshotters.

04/22/2022

This Earth Day we're spotlighting Nestlé Coffee Partners Solutions Lab's farm-to-cup innovations driving a more sustainable coffee drinking experience for their B2B partners and coffee lovers everywhere. Bravo to them and the many Upshotters who brought these initiatives to life!

04/14/2022

📣 TREND ALERT: EXUBERANT EDIBLES 📣

Calling the culturally curious! As we navigate a hyper-speed year of marketing innovation and imagination, our strategy team invites you to follow us here for more trend smarts.

Explore the full report: https://www.upshot.agency/trends-2022

02/14/2022

Twenty-eight years and every one of them worth a 🎉 ! Upshot was founded on this day in 1994, and we've been tossing aside tropes, making marketing magic, and taking brands into the future ever since. We’re so grateful to our Upshotters, client partners, and many friends who've helped us to grow and create bigger, bolder ideas together. Watch out, 29–this one’s gonna be great!

Pop quiz for Kat Tushim, Upshot Creative Director! If you could be any animal, what would you be? I know it’s grossly ob...
07/31/2019

Pop quiz for Kat Tushim, Upshot Creative Director!

If you could be any animal, what would you be? I know it’s grossly obvious to say tabby with a name like Kat, but I’m down to take a few risks and have used too many of my nine lives already to not own up to it.
Fav emoji? 😹
Mantra? Make boring cool.
Super power? Sign Language. Growing up with deaf grandparents, I learned to sign as a toddler. Outside of communicating with my hands and turning me into an expressive talker, sign led me to see the world in symbols.

(Check out more about Kat at .agency on Instagram!)

https://www.instagram.com/p/B0mIdbDgJ1Q/

Address

159 N Sangamon Street Suite 200
Chicago, IL
60607

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

Website

Alerts

Be the first to know and let us send you an email when Upshot posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Upshot:

Shortcuts

Share

Category

About Upshot

We’re a full-service creative agency born in Chicago in 1994 with an independent spirit, a mind wide open and the drive to change the way marketing is done.