TEN35

07/21/2023

At TEN35, we don’t just serve multicultural communities - we are a multicultural community. As an organization including 80% people of color, holding the much needed space for conversations around our mental wellness is crucial. In honor of National Minority Mental Health Awareness Month, we want to recognize our agency leaders and partners at for providing us with a platform for a collective reset, as we climb full swing into another busy summer!

07/11/2023

AND1 brought its legendary Open Run to the streetball community in North Philly, bringing the local community and the culture together for a day of hoops and good vibes! If you didn’t catch the Open Run livestream, swipe to check out some of the action we cooked up with our client partner featuring legends and Philly’s best hoopers. NYC – we’ll see you on the July 23rd. The ball is in your court!

06/29/2023

As brands continue to navigate across social media to reach new audiences, we’re proud to work with client partners like Starry – the new Pepsi brand and the official soft drink of the NBA, WNBA and NBA G League – to create culturally relevant campaigns that reach and resonate with emerging consumer audiences.

Check out this Ad Age feature on Starry, which also highlights TEN35’s work on the short film “3>2: A Starry Story,” which was featured on-air during the NBA Finals and is on the Starry YouTube channel.

Michael Smith, head of brand marketing, discusses “irreverent optimists,” an NBA partnership and why he admires YouTube TV.

05/05/2023

Swipe to see some ways to celebrate and appreciate the richness of Mexican culture through entertainment and the support of impactful organizations/businesses.

Contrary to what many may believe, Cinco de Mayo is not Mexico’s Independence Day. The holiday is a celebration honoring the anniversary of Mexico’s victory over the French Empire in Puebla in 1862.

In honoring the historical significance of this day, we take a moment to highlight the amazing contributions of the Mexican community.

05/01/2023

Today is the first day of AAPI Month, and we’re kicking it off by celebrating two groundbreaking firsts at Coachella:

BLACKPINK, an all-girl group coming out of Asia, headlined and set a new standard for representation in the music industry.

Diljit Dosanjh, an Indian superstar with fans worldwide, became the first Punjabi artist to perform at Coachella.

This historic moment transcends culture and paves the way for a more inclusive future, where artists from all backgrounds thrive and shine together. Let's come together and embrace this incredible milestone, as we dance to the rhythm of unity and cultural diversity represented at Coachella 2023! 🎤🎉

03/31/2023

As a cultural agency built on a foundation of diversity and inclusion, we choose to find creative ways of representing and including marginalized communities. To the transgender community, we see you and stand on the principle of human rights for all.

03/24/2023

Disability isn't synonymous with invisibility. Yet, over 9 million Americans are living with visible and invisible disabilities facing challenges in the workplace. Our commitment to learning, to listening, and to change is inspired by their commitment to teaching and defying the odds.

Read below to learn more about two Black disability rights advocates and how they’re driving awareness and making an impact:

Imani Barbarin
Imani Barbarin is a Black, q***r, disability rights activist and writer with cerebral palsy. Through social media, Imani discusses disability rights and how it intersects in other areas in life including race, gender, and media. Imani’s platform has turned into a community for people living with disabilities and inspiring people to take action. You can follow the movement across social platforms with the hashtags , , and .

Lauren “Lolo” Spencer
Since being diagnosed with ALS at the age of 14, Lolo’s activism for disability rights has established a community to support people living with disabilities. From defying disability stereotypes on the big screen to launching an online resource platform, , to help young adults with disabilities live independently.

03/23/2023

As the holy month of Ramadan approaches, the TEN35 team would like to take a moment to appreciate the beauty of this sacred time for Muslims around the world.

Ramadan is the ninth month of the Islamic lunar calendar, observed by Muslims worldwide as a period of fasting, prayer, reflection, and community. From sunrise to sunset, Muslims abstain from food and drink, engaging in spiritual practices to strengthen their relationship with God.

Ramadan has deep roots in the Black community in America, with a rich history dating back to enslaved African Muslims who practiced Islam in secret. Today, Black Muslims continue to celebrate their unique Islamic heritage, fostering a powerful legacy of faith, resilience, and unity. This Ramadan, we honor their contributions and the enduring spirit of Islam in the Black community.

03/11/2023

AND1 changed the game of basketball forever, merging Hip-Hop culture with hoops, setting off a global cultural phenomenon. From streetball legends like Shane the Dribbling Machine, to NBA legends like Ben Wallace. From the Mixtape Tour games and the mixtapes, to the Slam Dunk contest and NBA Finals, AND1 connected the dots for the culture. We're proud to help AND1 tip off its 30th Birthday in NYC, and wait till you see what's up next.

03/08/2023

It's important to celebrate women owning their narratives through film, to share diverse stories that reflect our realities. Lena Waithe, Issa Rae, Domee Shi, Quinta Brunson, Janet Mock, and Ava DuVernay, thank you for never accepting “no” in pursuit of your dreams. It’s International Women’s Day, but we celebrate your awesomeness every day of the week.

03/04/2023

We love being the change others talk about. This Employee Appreciation Day, meet 6 leaders who exemplify real progress.

02/15/2023

The big game brought some big performances. From the MVP caliber play by Patrick Mahomes and Jalen Hurts, to Rihanna stealing the show at halftime, and Hip-Hop's top chef making a commercial appearance, big names made big headlines at . Here are some of our highlights – what were yours?