Cision

08/04/2026

We pulled real quotes from journalists surveyed in our 2026 State of the Media Report, and the feedback is direct. 😬

Find out what journalists want PR pros to know about PR outreach. Check out their responses for the 2026 State of the Media Report and get practical tips.

07/30/2026

Do you know what AI engines are saying about your brand when someone asks? Most PR teams don't. 😬

We put together a practical 5-step audit any PR team can run right now to find out where they stand. 🙌

Discovering where your brand shows up on AI may seem daunting – that’s why we’ve put together a simple AI visibility audit to find out where you stand.

07/22/2026

What do journalists actually need from PR professionals in 2026?
We asked more than 1,800 of them globally, and their answers are worth paying attention to. 👀

We surveyed 1,800 journalists to uncover key PR lessons to help shape your media relations strategy.

07/16/2026

Here's an uncomfortable truth for PR pros: Most pitches never get opened. 😬

Not because journalists are too busy, but because they pitches aren't relevant.

07/14/2026

Do you want journalists to respond to your pitches? It starts long before you hit "send." 👀

54% of journalists use social media to find sources - meaning your social presence isn't just about storytelling. It's an opportunity to position yourself as the go-to resource reporters need.

Find out on which platforms journalists are spending their time, how they’re using them, and the means for getting their attention – all backed by data.

07/06/2026

Most PR teams aren't struggling with too little data. They're struggling with what to do with tons of it!

Our tip sheet breaks down 7 ways to make your PR data more purposeful. 💡

Use this Cision checklist to find out seven key ways to make small but meaningful shifts toward a more proactive, data-informed strategy.

07/02/2026

Here's a question most PR teams aren't asking yet: Did your last campaign actually change what people searched for? 🤔

Media monitoring tells you what coverage you earned. Search intelligence connect that coverage to real audience behavior.

PR teams that lack visibility into search behavior may be missing a vital piece of the puzzle. Here's why every PR strategy needs search intelligence.

07/01/2026

Consider this your July content heads up! 📆

Here are the key dates your PR and comms team should already be planning around. 👇

06/24/2026

Here's something most PR teams haven't fully caught up to yet:
Your social media presence is now directly influencing what AI says about your brand. 💡

AI is a new audience member for your social media content. For PR pros, that means leveraging your feeds to influence how your brand gets cited by answer...

06/18/2026

Spring cleaning isn't just for your closet. 🧹

If your comms strategy is still running on tactics from last year, it might be time to clear out what's not working and make room for what actually is. 💡

Drawing inspiration from organizing guru Marie Kondo, we’ve outlined three key areas to focus on in your PR clean-up.