08/30/2023
Branding, marketing, and developing a presence for your 🪴🪴business can be a daunting task. As daunting as it is, it's easier than you think. But how do you start? Where should your business put its focus with it comes to digital marketing and branding? What are the trends and how can you stay on top of them?
Here are a few tips that can help you get started:
🚀 Are all of your profiles up-to-date? Building a brand is about being recognizable to your customers. You can't do that with the logo from 3️⃣ years ago on one profile, while your Instagram is showing totally new branding. Update everything so that it flows. Delete or revamp profiles you have used in a while. Remove personal views from your business profiles. Doing this will do wonders for your growth and build trust.
🚀 Share content regularly. Consistency is a struggle. Hell, we struggle with it but as the saying goes, "Consistency is key." 🗝 What does that mean? It means you have to post, homie. Everyday? Maybe not but enough to stay present and on the minds of your customers. You're playing the long game here. You may not see the engagement you seek right away. Stick with it and share valuable content and the engagement/followers/shoutouts will come. We👂hear the ideal posting frequency is 3-4 times a week. Shoot for that, make it relevant, and you'll be good.
🚀 Not only does your posting schedule need to be consistent but so does your brand's voice, image, and tone. The way you present your services or products to your audience must be done in a way that is reliable. Dependable. Finding your 🗣voice may take some work but you'll know when you've got it.
If you're stuck finding your voice or tone, or maybe you need help finding your audience, 🌬Smoked Out Digital offers consulting services to help you take the guesswork out of all of this. Be sure to hit the link in the bio for more information.
✨ BONUS TIP - You have got to do your homework. Study. Research. Check out influencers in this space. Take a look at some of the brands you admire. What are they doing that's working? What do you want to do differently? Don't be afraid to check out a competitor or two.
Want more tips? Let us know.
