SociaLite Growth

12/30/2021

The Marketing Trends of 2022 [The Ultimate Guide] by HubSpot is a great read for anyone looking to stay ahead of the curve in marketing!

The marketing world moves at the speed of light and in 2021, we saw just how quickly the marketing industry can evolve.

Check out these marketing trends to watch for in 2022: https://lnkd.in/gkDStVh

Keep your company ahead of the game with the most important marketing trends of 2022, according to data from the HubSpot Blog's Marketing Strategy Survey.

12/16/2021

Can Meta help millennials express themselves authentically? 🤔

Gain insight into , not only how they interact with brands, but to discuss how Facebook’s parent can work to bring authentic experiences so craved by this generation from AJ Rowe, head of content and culture at Hogarth Worldwide.

➡️ https://lnkd.in/d9uunxhX

SmartBrief connected with AJ Rowe, is a creative producer based in Brooklyn, N.Y., and head of content and culture at Hogarth Worldwide, to gain insight into millennials, not only how they interact with brands, but to discuss how Facebook’s parent Meta ca

12/14/2021

Social media's power is commendable as you get to reach a large number of people within seconds of posting an ad, helping you reduce your costs, and making your ads reach out to your potential audience through these social media advertisements.

Check out this Neil Patel article that covers How to Create a Social Media Branding Strategy From Scratch.

Learn more: https://neilpatel.com/blog/how-to-create-a-social-media-branding-strategy-from-scratch/

12/13/2021

Social media branding makes it easy for you to get more relevant people into your sales funnel by giving them a reason to trust you. When you get social branding right, the rest of the sales process becomes more efficient.

Check out this Sprout Social article that covers actionable strategies for social media branding.

Learn more: https://sproutsocial.com/insights/social-media-branding/

12/09/2021

Social media branding makes it easy for you to get more relevant people into your sales funnel by giving them a reason to trust you. When you get social branding right, the rest of the sales process becomes more efficient.

Check out this LYFE article that covers social media branding for small businesses.

Learn more: https://www.lyfemarketing.com/blog/social-media-branding/

12/08/2021

Changes to and the continued digitisation of commerce and entertainment have made a major impact on social media since the beginning of the Covid-19 pandemic.

Check out these figures on ad spend, platform usage and consumer behaviour, to help add some context to social media trends since Covid-19 started.

➡️ https://econsultancy.com/stats-roundup-how-social-media-marketing-has-changed-after-covid-19/

In this regularly updated stats roundup, we include figures on ad spend, platform usage and consumer behaviour, to help add some context to social media trends.

11/21/2021

Happy Sunday — ☕️Thanksgiving, Black Friday, Cyber Monday, & Giving Tuesday…oh my😱This is a busy week for brands worldwide! 🌎

For many we work with & for many charities around the world, the coming weeks have a major impact on their fundraising efforts!

You can give back this holiday season & all year long with AmazonSmile! 🙌

⭐️When doing your holiday shopping, be sure to shop with AmazonSmile! 😄 When you shop at smile.amazon.com, Amazon.com donates 0.5% of your eligible purchases - at no cost to you!! 🙌💙

To join AmazonSmile from the Amazon app, open the Amazon app and find "Settings" in the main menu. Tap on "AmazonSmile" and follow the on-screen instructions to turn on AmazonSmile on your phone.📲

You can also visit smile.amazon.com on your browser and sign in with your Amazon.com credentials. 🖥 Choose a charitable organization to receive donations and start shopping!

Every cent that comes through goes to your selected charity. Remember: no amount is too little and nonprofits need our support. 🥰

Tag a charity in the comments and tell us why you are supporting them this holiday season!👇

10/25/2021

YouTube and Facebook continue to dominate the online landscape, with 81% and 69%, respectively, reporting ever using these sites.

And YouTube and Reddit were the only two platforms measured that saw statistically significant growth since 2019, when the Center last polled on this topic via a phone survey.

A majority of 18- to 29-year-olds say they use Instagram (71%) or Snapchat (65%), while roughly half say the same for TikTok.

Read more 👇https://lnkd.in/d44E9xM

A majority of Americans say they use YouTube and Facebook, while use of Instagram, Snapchat and TikTok is especially common among adults under 30.

10/03/2021

“..but, I want ALL of my posts to perform well..” 😕 Don’t we all? Here’s the truth though: POOR performing content LEADS to GREAT content. How?👇

Learning what performed poorly is just as important as knowing what performed well. 🙌 That’s right, tracking performance is super important because it guides you to create better content!

Poor performing content is necessary for growth! 📈 Take a look at trends and patterns in the data and optimize accordingly. Consistently tracking performance and improving your strategy will only help nurture your . 👏

P.S. It’s more than just looking at what is working and what’s not. It’s UNDERSTANDING the WHY behind what is working and what is not working.

Need extra help building great content? Connect with today!✨

09/30/2021

Are YOU registered?! Join us!!! ✨✔️🙌👇

THIS AM! We are digging into the world of Instagram with Carly Akerly of SociaLite Growth during Building Your Nonprofit Instagram Presence in 2021. Are YOU registered??

🖱️ https://tnp.wildapricot.org/event-4455955

09/24/2021

Out with the old & in with the new! Stay tuned for our NEW website coming very soon. Follow along on LinkedIn, Facebook, and Instagram for more updates. ✨

https://socialitegrowth.com/

09/23/2021

Facebook News: Have you heard about the campaign?

The Facebook Logout campaign asks users to pledge to log off from Facebook and Instagram, its photo-sharing subsidiary, for 24 hours on Nov. 10.

“The focus of this campaign is showing people power, and showing that we do hold power as Facebook and Instagram users,” Drew-Davi says. “We don’t have to be complacent with whatever Facebook wants to do. Long term, we’re trying to change people’s mindset.”

Read about it here: https://lnkd.in/dnD7j6sJ

Do you think this will make an impact? Comment your thoughts below. 👇

The campaign comes in the wake of a series of damning reports last week from the Wall Street 'Journal'