Atlantic Sign Company

05/28/2026

TBT 2020

Churchhill Downs is expanding its footprint in the bluegrass state by opening a new racing and gaming facilty in Newport, KY. The historical racing machine gaming floor, bar, and horse racing simulcast area will be availble starting tomorrow at 10am. Work on the property started in May. The existing building has been renovated, and the 47,000 sg ft has been transformed into a contemporary entertainment center with 500 different gaming machines, a full bar, food, and of course the opportunity to bet on horse races.

Atlantic Sign Company was faced with the challenge with the corrugated façade when installing the exterior signage. However, we are very pleased with the end result both with the exterior work and interior. There is no challenge Atlantic cannot handle

05/26/2026

Buying a sign shouldn’t be complicated. At Atlantic Sign Company, we make the process clear and stress-free from start to finish. We even created a short video that shows exactly what to expect—so there are no surprises. It’s how we act as a partner, not just a vendor.

05/25/2026

05/21/2026

Installing National Brands Across the Midwest

Atlantic Sign is a trusted installation partner for national and multi-location brands throughout the Midwest. Based in Cincinnati, we routinely install signs within a 100-mile radius in every direction—and when the project demands it, we go farther.

Our teams understand how national rollouts work: tight schedules, strict brand standards, varied site conditions, and zero tolerance for surprises. From single-site installs to multi-location programs, we bring the equipment, experience, and coordination needed to execute efficiently and consistently.

With in-house crews, a full fleet of bucket trucks and cranes, and decades of field experience, Atlantic Sign delivers clean installs that meet brand specifications, local codes, and real-world site challenges. We don’t just show up—we show up prepared.

05/19/2026

The newly renovated First Financial Center has officially unveiled its new identity in downtown Cincinnati, and Atlantic Sign Company was proud to play a major role in helping bring the project to life. Over the course of several months, Atlantic worked extensively throughout the building installing signage that now helps define the newly transformed space both inside and out.

As part of the renovation and rebranding effort, Atlantic installed more than 900 interior signs throughout the facility. From directional and wayfinding signage to branded interior graphics, the project required careful planning, coordination, and precision installation across the entire building. With ongoing construction activity throughout the renovation, Atlantic’s team worked closely with contractors and project managers to keep the installation process moving efficiently and safely.

Outside? That’s where things got really interesting.

Atlantic Sign Company installed three separate sets of illuminated channel letters displaying the First Financial Center name high above downtown Cincinnati. Completing the installation required a 110-ton crane, a 150-foot lift, and Atlantic’s own crane trucks to safely maneuver and install the massive exterior signage. Due to the complexity and location of the work, Atlantic also coordinated directly with the City of Cincinnati for safety planning, traffic control, and temporary road closures during critical phases of the installation.

Projects like this don’t happen overnight. They take teamwork, logistics, problem-solving, and a crew willing to tackle challenges head-on. Atlantic’s installation team did an outstanding job throughout every phase of the project, working through the challenges of a busy downtown jobsite with professionalism and attention to detail. The effort was led by lead foreman Austin, whose leadership and coordination helped keep the project moving safely and efficiently from start to finish.

Atlantic Sign Company is incredibly proud of the work its team put into this transformation and honored to have played a part in another major Cincinnati project. Next time you’re downtown, look up — you’ll see a little piece of Atlantic Sign Company lighting up the skyline.

05/14/2026

Atlantic in Action! TBT Edition