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Monday 8am - 5pm Tuesday 8am - 5pm Wednesday 8am - 5pm Thursday 8am - 5pm Friday 8am - 5pm

Burke, Inc.

Name: Burke, Inc.
Address: 500 W 7th Street, Cincinnati, OH, 45203, US
Telephone: +18006882674
Price range: $$$$

Founded in 1931, Burke is an independent, full service marketing research & decision support company.

Founded in 1931, Burke is an independent, full service marketing research and decision support company. Burke capitalizes on its state-of-the-art research ex*****on, advanced analytical techniques and leading edge technology to provide decision support solutions to companies across all major industry sectors. A 100% employee-owned company, Burke is also the industry leader in marketing research an

d consumer insights education through the Burke Institute. Burke is headquartered in Cincinnati, Ohio, with regional offices throughout the United States.

05/19/2026

Meet BRAND ANSWER, our new diagnostic built for the age of AI-driven search.

It reveals how AI is actually portraying your brand, where you’re missing from critical consumer questions, and how you stack up against competitors in AI-generated responses.

The result? Immediate clarity on the gap between your brand strategy and AI reality—so you can take smarter, insight-driven action where it matters most.

05/14/2026

We set out to better understand a rapidly evolving, highly influential segment: Millennial Millionaires.

To achieve both depth and scale with this hard-to-reach group, we leveraged Qual-at-Scale, an AI-powered approach designed to expand the reach of traditional qualitative research.

Discover how Qual-at-Scale enabled us to capture rich, in-the-moment perspectives across financial decisions efficiently while maintaining the nuance critical to understanding this audience.

04/27/2026

Insights teams have more data than ever, but are we actually more connected?

At the upcoming Insights Association Ignite: GPG event in Cincinnati, we’ll have a fireside chat on what it really takes to build a connected insights strategy in today’s complex landscape.

Join Patricia Salamone and Chris Deinlein alongside Michael Mackezyk of Mars Petcare as they unpack how to elevate human expertise by bringing together your structured and unstructured data. They’ll share where AI truly adds value without adding more complexity.

If you’re attending, we’d love to see you there!

04/06/2026

03/19/2026

Gabriela, Mike, and Sharon are in Seattle this week attending X4 2026!

Our teams continue to keep a pulse on the evolving experience management landscape, bringing an informed, expert perspective to help our clients stay ahead of industry trends.

03/17/2026

We are pleased to share that we have upheld our ISO 20252:2019 certification status!

This achievement underscores our continued commitment to quality and celebrates our teams, who consistently champion quality at each step in the research process.

Learn more about this certification standard ➡️ https://buff.ly/B6VucFM

03/09/2026

Search isn’t disappearing. It’s splitting in two.

Burke’s latest research shows a clear divide:
➡️ GenAI is winning the early discovery phase
➡️ Traditional search still dominates the moment of transaction

For brands, that means winning the shopper journey now requires influencing both the conversation and the checkout.

Read the full perspective from James Sorensen and Eric Scheer:
https://buff.ly/8MEFj4U

03/06/2026

Are your marketing and CX teams working from the same data reality?

Join Eric Scheer and Mike Deinlein as they discuss how data silos can create a “multiverse” of competing realities, and why organizations should bring marketing and CX closer together. They’ll highlight how democratizing data and creating a unified source of truth can help teams collaborate more effectively and avoid costly missteps.

🎙️ Listen in to this edition of the podcast for actionable ideas to break down silos, improve customer retention, and ensure your brand delivers what it promises: https://buff.ly/ibO5bkq

03/05/2026

Every journey has its — the moments that matter most.

For a global financial leader, we used them to guide a multi-phase innovation that deepened connection and clarity across the advisory experience.

Explore how leveraging Gravity Points analysis can help unlock clarity in even the most layered initiatives: https://buff.ly/4Wf1YVH

02/16/2026

Our employees recently ran a pet supplies drive benefitting SPCA Cincinnati, contributing bags of food, treats, beds, and blankets. Damon Jones proudly served as our representative for the donation drop‑off.

We’re always delighted to give back to our Cincinnati community, including our furry friends! 🐕️ 🐈‍⬛

02/12/2026

Qual-at-Scale is everywhere — but when does it actually deliver value, and when does it fall short?

In his latest article, Jeremy Cochran, PsyD cuts through the hype around Qual-at-Scale. He explores where it works, where it falls short, and how to use it intentionally — plus where it’s making a real impact on faster, smarter business decisions.

🔗 in comments |

Address

500 W 7th Street
Cincinnati, OH
45203

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm

Telephone

+18006882674

Website

http://www.burke.com/

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