Claritas

Claritas A Message from Our CEO:

“Welcome to Claritas 2.0. Put simply, we are going to be defined by our speed, innovation and service.

Claritas helps marketers IDENTIFY their best customers, DELIVER campaigns to those customers when and where they engage across channels and OPTIMIZE and measure marketing performance to drive better ROI. As an independent company, we are focused on continuing to deliver the critical insights that Claritas is known for to all of our customers. By tapping into the big data revolution and leaning on

a long history of expertise, we will be more nimble to innovate new solutions for our clients to maximize marketing decisions. I invite you to review the below documents and learn more about our focus on customers below.” – Mike Nazzaro, Chief Executive Officer, Claritas

What does it look like when a credit union builds a true growth engine? Suncoast Credit Union, one of the largest in the...
05/04/2026

What does it look like when a credit union builds a true growth engine? Suncoast Credit Union, one of the largest in the U.S. with $20B+ in assets, set an ambitious goal: acquire 8,000 new members through the launch of a high-yield checking account product suite. They didn't just hit it. They exceeded it by 80%. Read the full case study to see how Claritas helped Suncoast connect audience intelligence, channel strategy, and measurement into one seamless system. Learn more:https://www2.claritas.com/l/306121/2026-05-03/57s8t1/306121/17778150909zzbWoi3/Suncoast_Credit_Union_2026_Case_Study.pdf

We’re excited to announce our partnership with Proximic by Comscore, bringing a new level of scale, precision, and futur...
04/20/2026

We’re excited to announce our partnership with Proximic by Comscore, bringing a new level of scale, precision, and future-ready targeting to market.

By combining Claritas’ deep, behavior-driven audience intelligence with Proximic’s AI-powered contextual technology, we’re enabling Predictive Audiences that extend beyond traditional ID-based targeting, unlocking addressability in even the most fragmented environments.

What this means for marketers:

- Incremental scale without sacrificing precision

- Privacy-first, ID-free contextual targeting powered by real consumer behaviors

- Seamless activation across CTV, mobile, desktop, audio, and more

This partnership transforms how brands identify, reach, and convert high-value audiences, turning premium data into predictive, actionable growth.

Consumer expectations have evolved beyond simple transactions. At the same time, digital and AI capabilities are reshapi...
04/10/2026

Consumer expectations have evolved beyond simple transactions. At the same time, digital and AI capabilities are reshaping what it means to serve customers. This report highlights the most impactful trends shaping the grocery industry and ties them to actionable strategies. Review Report: https://www2.claritas.com/2026_Grocery_Trends

04/09/2026

Fiber growth is real – and so is expanding competition. But the winners in 2026 will be those who convert infrastructure into revenue efficiently. Breaking through commoditization is about extracting more value from each household available. Read blog to learn more: https://claritas.com/how-regional-isps-win-in-the-fiber-era/

With over 362 billion emails sent daily and 400 billion forecasted by 2027, email remains a cornerstone of marketing com...
04/09/2026

With over 362 billion emails sent daily and 400 billion forecasted by 2027, email remains a cornerstone of marketing communications. Make sure your customer acquisition email is optimal. Download white paper: https://www2.claritas.com/2025_Acquisition_Email_WP

03/26/2026

Fiber growth is real – and so is expanding competition. But the winners in 2026 will be those who convert infrastructure into revenue efficiently. Breaking through commoditization is about extracting more value from each household available. Read blog to learn more: https://claritas.com/how-regional-isps-win-in-the-fiber-era/

Marketers must stay in front of audiences in multiple places throughout their daily touchpoints. Email plays a critical ...
03/25/2026

Marketers must stay in front of audiences in multiple places throughout their daily touchpoints. Email plays a critical role and holds its own as a channel that drives results. Download Report: https://www2.claritas.com/2025_Acquisition_Email_WP

POSSIBLE is right around the corner, and we’re excited for another amazing year! 💫 We’re looking forward to seeing both ...
03/20/2026

POSSIBLE is right around the corner, and we’re excited for another amazing year! 💫
We’re looking forward to seeing both familiar faces and meeting new ones. If you plan to be there, be sure to stop by Cabana #614 on La Côte Lawn, or reach out at [email protected] to book a quick meeting with us.

Address

8044 Montgomery Road, Suite 455
Cincinnati, OH
45236

Telephone

(888) 981-0040

Website

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