GSP

05/21/2026

🐔 At GSP, we’re always looking at how brands create memorable guest experiences. Saucy by KFC is targeting a younger demographic with classic chicken strips, an extensive sauce lineup, and innovative beverages like Pepsi’s Drips. Our team visited two Tampa Bay QSRs—take a look at the décor and design elements that caught our eye. Have you visited yet?

05/20/2026

Fast-read messaging + strong visuals + smart placement = more impulse purchases.

See how convenience retailers use promotional signage to drive traffic and sales:

Boost impulse purchases with strategic c-store décor and promotional signage. Learn how convenience store design, wayfinding, and retail graphics influence customer experience and sales.

05/13/2026

Alletta and Margaret toured Circle K with Chase in Pinellas County, FL, where a newly opened NTI is already turning heads with major impact and category innovation. Looking forward to being back for Grand Opening day.

05/11/2026

When Kelly, Leah and Amber from Krispy Krunchy Chicken said “Let’s walk stores,” Shane and Margaret didn’t chicken out. Springtime in , KY is a great time & place to share ideas about retail marketing in chains & franchises.

05/07/2026

Tasha and Chris hit the floor in Pleasanton, CA with the ExtraMile team. Walking stores, listening closely, and digging into what really shapes the in-store customer experience. This is the kind of hands-on work we believe in at GSP. Where strategy meets the sales floor.

05/06/2026

Shoutout to our colleagues at Hucks Food & Fuel! 👏 We love to see you recognized in Convenience Store Decisions 2026 Tech Awards. It’s inspiring to watch how you’re leaning into technology to elevate the customer experience.

Excited to see what you do next! 🚀

Tech-forward convenience retailers are anticipating an industrywide shift toward automation, artificial intelligence (AI) and integration in the coming years. Huck’s Market, which operates 135 stores in Indiana, Illinois, Kentucky, Missouri […]

05/04/2026

Lauren & Lynn helped Weigel's Stores achieve their goals, so Jack said they could moooooonlight as company mascots. Good thing they didn’t chicken out. 🐮🐔

05/01/2026

Hard hats. Safety vests. Steel-toed boots. 👷🏻‍♀️📏 Not your typical meeting, but exactly what it takes to bring a retail environment to life.

Heidi, Margaret, Nicole and Mary recently supported one of our clients at an NTI in Florida, working hands-on to ensure every detail of the brand showed up exactly as intended.

Where does your brand come to life?

04/30/2026

Foodservice buyers are under pressure:

✔ Rising costs
✔ Tight margins
✔ Faster decision cycles

Yet many pricing displays still create friction instead of clarity. The result is slower decisions—and missed revenue.

The solution isn’t always changing price. It’s changing how price is presented. From menu boards to digital ordering, simple visual pricing strategies can dramatically improve conversion.

Explore how by reading our latest blog at the link in the comments.

04/28/2026

It was like homecoming week seeing our Circle K colleagues at their regional meeting for Florida. Our partnership goes back decades. 🤝🏻🦸‍♀️ Grateful for the collaboration and excited for everything ahead!