Neal Resnik - Digital Marketing Consultant

09/01/2023

Reviews are Critical for Small Business Success! 📝

Did you know:

88% of consumers read online reviews before visiting a local business
72% won't take action until they've read reviews
Tips for small biz owners:

Respond professionally to all Google, Facebook, Yelp reviews
Turn negative reviews into positives by addressing issues
Make it easy for happy customers to leave reviews

08/18/2023

Calling all restaurant owners - this is the marketing ecosystem you NEED to grow your business! 📈🚀 Here are the key ingredients:

🍽 Local SEO - get found in search and maps
🗣 Reputation management - encourage reviews
💵 Paid search ads - appear at the top in "near me" searches
📱 3rd party delivery apps - leverage them for new guests
📣 Local Facebook and Instagram ads - build awareness
💫 Influencer marketing - harness their engaged audiences

Once you have guests in the door, focus on retention:

✉️ Email newsletters - keep your brand top of mind
💡 Email automations - welcome new guests
📲 SMS marketing - limited time offers and events
🗣 More reputation management - thank and respond to all reviews
📸 Organic social media - give guests a peek behind the scenes

What strategies are you using to get new guests and keep them coming back? Share your top tips in the comments! 👇

03/07/2023

Here are a step-by-step instructions on what to do if your business receives a fake review on Google.

To ask Google to remove or delete an inappropriate review from your Business Profile, report the review. Google can remove reviews that violate Google's policies.

Here's the link to Google:
https://support.google.com/business/answer/4596773?hl=en&%3Bco=GENIE.Platform%3DDesktop&ref=near-media

11/04/2022

When I call on businesses, my pitch is...

Let me do some research to see what gaps I find with your online presence.

My intent is to then share that information and see if myself and RevLocal would be a good partner to help implement a strategy to fill the gaps.

Here is a breakdown of what I look at when I'm doing research for a business owner.

The things that I mention in this video are what matters to Google when they are choosing which local businesses to show in the local map results.

I'd love to do the same for you and your business.

Let me know how I can help!

10/27/2022

If you are just getting started or trying to figure out other ways to get your social media efforts found more often...

I go through some of the top things to think about while working on your Instagram, Facebook and TikTok efforts.

Thanks for tuning in!

Read more here:
https://posts.gle/qoif1W

06/16/2022

Here are some of the things that I look at when seeing what gaps could help improve how local businesses are being FOUND and CHOSEN online.

02/26/2021

Next week I have the opportunity to present to students of The Ohio State University College of Dentistry.

So many will leave school, start their own practice and not know where to start marketing themselves or their practice.

Our goal is to help educate each so they don't waste thousands of dollars on the wrong strategies.

06/09/2020

The age old question -- Can I delete a bad Google review?
...well not really but here are some great suggestion on what you CAN do!

Have you ever gotten a less than perfect Google review? As much as you want to delete it, that may not always be the best option! Our blog explains the options to choose from!

05/19/2020

Where should you spend your money for advertising?

When you want to run paid advertising for your business, do you choose between Facebook ads or Google ads? Our blog breaks down these two options before you make a decision!

05/13/2020

A customer who has made two purchases at your business has a 54% chance of making a third purchase

Repeat customers have a 60-70% chance of converting

Your most loyal 10% of customers spend 3x more than those who aren’t loyal to your brand

Want to learn more? -- Read our blog

https://www.revlocal.com/…/why-your-brand-is-more-important…

In this day and age, your brand message is crucial to potential customers. In this blog, we explain how your brand can thrive and spark a connection with your audience. https://bit.ly/2Yr2s8J