09/21/2026
Here is an example of this months performance so far for a successful client of ours in the healthcare space. We run various cross platform ads for them but these showcase the search ads campaign. The charts show PPC (ads) keyword performance at the top with the number of clicks they get first, then next to it CTR or Click Through Rate. This is a ratio of clicks vs impressions or times shown. These numbers are extremely high and mean the campaign is very successful. Google Ads says if your doing 1-3% you are doing well. Usually we want our clients to be 5-8% as our benchmark which is higher than most but these are truly outstanding!
Below this chart we see CTR performance for the ads themselves. This shows a rate of 16% which is truly exceptional. This means that the ad is great and showing to the right audience in their healthcare space. We are proud of the work we do and hold our clients to a high standard. The ads are honest and not buzz wordy or false in anyway. They just work and look great. If you are curious about more of our work or want help with your campaigns in Ohio please visit our website kowabundant.com