The Local Shop Bay Area

09/23/2025

The most delicious time of the year is when we get to celebrate Concord's many amazing taquerias 🌮😋 and other food spots.

The Concord Taco Trail Challenge is happening through October 15th. 👉 Details in the link.

Take the Ultimate Taco Adventure! How to Participate: 🌮 Collect your Taco Trail Card and Map from Visit Concord or any participating taquerias.

08/26/2021

People are that much more ready for a fun holiday experience this year. What does your business offer that can add to that experience? Make sure it's front and center in your store, on your website and in your social media. 👏👏👏

08/19/2021

When promoting your product or service on social media tell more of the story. 👇

When posting that your restaurant is carrying a particular beer or wine, describe the taste or the dishes it might pair well with. 🍺🍷

When posting that your print shop is offering 20% off, add a recent testimonial showing that you offer quality as well as great pricing. 🤩

When posting about a new listing as a realtor, take buyers on a tour with iPhone video. Tour from the potential home buyer’s POV, walking through the front door, taking in every room, including inside closets and any great views outside windows.🏠

Digital Marketing Agency. Services include social media marketing, premium content exclusively for Concord, CA.

08/17/2021

Make it super simple for your customer to research or purchase your products online. Post and update pricing, inventory, sizes, color options, etc on your website and in your social media. Have an FAQ page with regularly asked questions. Remember the last time you went to a site and couldn't find answers? Do better for your customers.💪

08/12/2021

Create 3-5 pieces of content for just one part of your business, each week. Auto stores: focus on car care during a hot summer. Chiropractors: review pros and cons of chairs for working from home. Gyms: demonstrate how each machine works. 💪

08/10/2021

Create relationships and leads by sharing articles, tips and “how to’s” relevant to your business and to your customer on your social media.💡

08/05/2021

Don’t wait for the perfect photo or content to begin posting social media for your business. Instead, just start with the things you know and can easily speak about: 1️⃣ Why you started your business. 2️⃣ What’s happening at your location today. 3️⃣ How your product or service will help a customer.💡

08/03/2021

Make sure you're having a 2-way conversation with your customer on social media. 👋

07/20/2021

Create an online outlet for customers to ask questions or request help with your product or service 📣. This can be Facebook Messenger, a dedicated Twitter account or another platform. Most importantly, make sure to respond to each question or request within the business day. 💡

07/12/2021

Advertising usually means presenting a a marketing message over and over (and over) again but the difference with social media is it's meant to be "social". Instead of a repetitive ad, start a conversation with your customers. Don't sell but do engage! (And have fun.)