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Exults While running a credit card promotions website, experimenting with Pay-Per-Click Marketing and Search Engine Optimization sparked Zach’s interest.

Exults - Digital Marketing Agency | Full Service Internet Marketing, SEO-Digital Public Relations (PR), Paid Search and Social Ads, Remarketing, Web Design, and Social Media Feed Management Exults, formerly Search Engine Operator (SEO.cc for short) emerged in 2005 after Zach Hoffman, our founder and CEO, saw the incredible growth potential in Digital Marketing. With his background founded in Finance and Business Operations, he found that Digital Marketing produced significant results for his website when implemented effectively and monitored closely and allowed him to track and analyze his expenditures and customer interactions. In late 2012 SEO.cc rebranded to Exults to better represent our full suite of client offerings. Exults (an amalgamation of Excellent and Results) immediately catapulted “the little agency that could” into the larger stratosphere of national brands. As we grow, we build new tools and develop new strategies to improve efficiency and results. We’ve invested years and capital into developing our own homegrown project management and reporting interface, ARC, which continually increases our level of transparency. Exults services a wide range of industries and businesses of all shapes and sizes. As a boutique agency, we focus on offering unparalleled customer service. Our emphasis on client communication means we never deny a meeting, delay a report, or shy away from feedback. We believe that the best way to make sure campaigns are successful is to gain valuable industry insight from our clients. We custom-tailor marketing campaigns to our clients’ goals, budgets, and messaging. In addition to a custom-tailored campaign, you can expect Exults to provide you with custom reports developed by our Search teams that detail exactly where your investment is going and how your target market is interacting with your marketing message. At Exults, we are committed to making digital marketing work. Our future revolves around you! Exults has a mission to be the best at what we do, all day, every day. We also have a commitment to evolve with the industry. Every day we strive to ensure we are ahead of the curve when it comes to new and upcoming trends because in order for our clients to stay at the top of their game, we must stay at the top of ours. Given our history and the knowledge and experience it has brought us, we hope you choose us to be a part of your future.

10/12/2026

🎙️ The Firm Report featuring John Ray and Nhan Nguyen.

Clean water is fundamental to human life, yet environmental contamination continues to raise serious questions about how we protect the resources future generations depend on.

▶️ Watch now: https://youtu.be/JNJaQugK94Y

10/09/2026

🎙️ The Firm Report featuring John Ray and Nhan Nguyen.

Some cases are about more than money.

They’re about accountability, protecting future generations, and creating change that lasts.

▶️ Watch now: https://youtu.be/JNJaQugK94Y

Applications to be featured on The Firm Report at MTMP Fall 2026 are closing soon. 🎙️We’ll be recording at the Podcast P...
10/09/2026

Applications to be featured on The Firm Report at MTMP Fall 2026 are closing soon. 🎙️

We’ll be recording at the Podcast Pavilion, Booth 97, at the Bellagio Hotel October 13–15—and recording slots are limited. Guests are selected before the conference, so now’s the time to apply.

We’re looking for attorneys and law firm leaders with real-world insights on marketing strategies that bring in cases, building a distinctive brand, intake and client experience, AI-powered search, and what it takes to grow and lead a firm.

Managing partners, intake leaders, firm administrators, and attorneys are welcome. Record on-site during the conference without stepping away from your practice.

Apply here: https://www.exults.com/firm-report-podcast-at-mtmp-2026/

We've had the conversations. Now it's your turn. 🎙️The Firm Report has sat down with Ben Crump, Mark Lanier, Mike Papant...
10/08/2026

We've had the conversations. Now it's your turn.

🎙️The Firm Report has sat down with Ben Crump, Mark Lanier, Mike Papantonio, Jen Gore, Brian Labovitch, Ben Hunter, and David Benn — and at MTMP Fall 2026 we're recording the next round live from the Podcast Pavilion, Booth 97.

Every firm has a story about how it got where it is. Yours is worth telling — and other attorneys learn a lot from it.

Oct 13–15 · Bellagio Hotel · Las Vegas
Apply to be featured → https://www.exults.com/firm-report-podcast-at-mtmp-2026/

10/08/2026

🎙️ The Firm Report featuring Trey Harrell.

Understanding people requires curiosity beyond the courtroom, exposure to different perspectives, and the ability to connect through shared interests.

The stronger the human connection, the more comfortable people feel trusting you.

▶️ Watch now: https://youtu.be/oZLl7bIa3MA

10/07/2026

We're going back to Vegas — and we're bringing the podcast.
🎙️MTMP Fall 2026: October 13–15 at the Bellagio Hotel.

Exults is hosting the Podcast Pavilion at Booth 97.
Come by, sit down with Zach Hoffman, and tell the story of how your firm got where it is.

The Firm Report is about the business side of practicing law — marketing, branding, intake, leadership, and what's changing as AI reshapes how clients find attorneys.

Applications to record with us on-site are open now, and spots are limited: https://www.exults.com/mtmp-fall-2026/Attorneys, managing partners, intake teams, firm administrators — we'd love to see you.

🎙️ NEW EPISODE OF THE FIRM REPORT IS LIVE!What does your bank actually know about your business?For many professional fi...
10/07/2026

🎙️ NEW EPISODE OF THE FIRM REPORT IS LIVE!

What does your bank actually know about your business?

For many professional firms, the answer may be: not enough.

In this episode, Eric Reynolds of Pinnacle Financial Partners explains why firms need an advisor who understands both sides of the equation: the firm’s finances and the personal finances of its partners.

Eric also shares why the strongest advisory relationships lead with advice first and put products second.

Whether you run a law firm, accounting practice, advisory firm, or agency, this conversation with Zach Hoffman offers practical insight into financial strategy, firm leadership, and sustainable growth.

Watch the full episode:
https://youtu.be/ywRIqVQjTOc

One week until we're back in Vegas. 🎙️Meet Exults at MTMP Fall 2026 — October 13–15 at the Bellagio Hotel. You'll find u...
10/06/2026

One week until we're back in Vegas.

🎙️Meet Exults at MTMP Fall 2026 — October 13–15 at the Bellagio Hotel.
You'll find us hosting the Podcast Pavilion at Booth 97.

Come talk cases, clients, and what's working right now for firm growth — or step behind the mic and tell your firm's story on The Firm Report.

Attorneys, managing partners, intake leads, firm administrators: there's a seat for you either way.
Apply to be on the podcast → https://www.exults.com/firm-report-podcast-at-mtmp-2026/

10/06/2026

🎙️ The Firm Report featuring Trey Harrell.

Technology can help legal professionals cut through overwhelming amounts of information and work more efficiently.

But better tools still require better judgment.

AI and data can accelerate the process, but accuracy, verification, and human oversight remain essential.

▶️ Watch now: https://youtu.be/oZLl7bIa3MA

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