alittlebranding

10/18/2025

Some great insights & information!

Microsoft Advertising: A comprehensive guide

By Benjamin Wenner // Search Engine Land

https://searchengineland.com/microsoft-advertising-guide-448914

Microsoft Ads offers unique targeting, lower costs and fewer competitors. Learn how to harness its potential for B2B, ecommerce and more.

11/05/2024

Call to action! CTA’s

https://www.wordstream.com/blog/how-pros-write-calls-to-action

Learn how experienced marketers write compelling calls to action that get more attention, clicks, and conversions.

08/16/2022

What to Ask: How to Learn What Customers Need but Don’t Tell You

Great insights!

Behavioral scientist Andrea Belk Olson shares 5 key insights from her new book, What to Ask: How to Learn What Customers Need but Don't Tell You.

05/27/2020

Great post by Miriam Ellis on Spam Fighting.

Google is overrun by spam in its local listings. How can you begin to fight back? Miriam Ellis shares simple tactics and smart strategy to overcome it.

08/29/2018

This is great for the Norwalk River, fishing & the environment! Nice job Trout Unlimited & CT DEEP

"Cannondale Dam is on its way down" by John Kovach via the Wilton Bulletin

Cannondale Dam is being removed to restore the Norwalk River to its wild origins.

08/24/2018

Love this piece by Henneke Duistermaat
"How to Write a Short Bio (And Make a Rip-Roaring First Impression, With Only a Few Words)"

If you have only one or three sentences to introduce yourself, you have to make a big impression quickly. Here's how.

04/26/2018

Valuable lessons from Bernadette Jiwa.

It's so much easier to adopt default thinking and lead by telling people what we do—which is why most businesses do it. But you are not most businesses.

03/13/2018

Good start to the morning:
The Surprising Way to Boost Your Optimism

Optimism is good for your brain - scientist and neuro-expert John Medina explains the simple way to increase it.

02/13/2018

01/20/2018

Some pretty interesting results of these SEO (Search Engine Optimization) experiments.

Nice read by Larry Kim via SEMrush

In SEO, everyone has their opinions, but what I love about SEO is that at the end of the day, data wins the argument; either it worked, or it didn’t. That is why Will Critchlow of Distilled, and I got together to talk about some SEO experiments, hope...

01/11/2018

Having trouble ranking locally? Check out Miriam Ellis' great post on Moz for troubleshooting local ranking issues.

Your site's local rankings are dropping fast — is it because of Possum? Local Service Ads? Lack of organic authority? Or something else entirely? Miriam Ellis uncovers the most common causes of lost or low local rankings in the Google SERPs and helps you diagnose just what went wrong with her acti...

01/05/2018

Nice article on voice search by Britney Muller via Content Marketing Institute.

"Voice Search: Is Your Content Prepared for the Verbal Revolution?"

The power of voice-enabled search is growing. Learn how content marketers should respond – Content Marketing Institute