The Tiny Marketing House

Name: The Tiny Marketing House
Address: Costa Mesa, CA, 92627, US
Telephone: +17143695080

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Costa Mesa, CA
The Tiny Marketing House

We help passionate entrepreneurs go from overwhelmed to successful through efficient strategy and cr

12/20/2021

ANNOUNCEMENT 📣 I’m engaged 12•18•21

It was such a magical weekend getting engaged to the most selfless, hilarious, kind, generous, handsome man. Everyone LOVES him and that’s my favorite thing about him—his genuine heart wins everyone over 😍

11/17/2021

We’re finally adding some design elements to our website and social media, courtesy of — who I have admired for quite some time. 🤗

Do you have a favorite? Comment below ⬇️

11/01/2021

FRANKenstein’s Monster and his bat sidekick, Roo! Happy Halloween from our office dogs!

10/25/2021

THANKSGIVING. BLACK FRIDAY. CYBER MONDAY. GIVING TUESDAY. Are you ready?

Here’s the scoop 🍨:

• 59% of US adults plan to shop Thanksgiving weekend.

• AND 40% of those shoppers say they don’t even need a discount to get them to purchase!

• BUT the other 60% ARE looking 👀 for a deep discount.

What does that mean for YOU?

That means 59% of YOUR customers are actively looking to spend money Thanksgiving weekend. 🙌

YOU KNOW they love your product/services, so it’s your job to get prepared to 1. remind them about you; and, 2. receive their money!

This month, along with our regular Marketer's Calendar, we put together 8 (bare minimum) strategy tips for Black Friday so you can grab your piece of the huge money pie 🥧 on the table this year!

10/20/2021

LET'S SAVE YOU TIME, MONEY AND STRESS, SHALL WE? 🙌

I know, it sounds like a dream right about now. But it IS possible—I know this for a fact.

I see it almost every day through my signature Done-For-You Marketing Strategy that helps clients get more sales RIGHT NOW, without breaking the bank and without stretching your team too thin.

In fact, here are 3 ways that my Done-For-You Marketing Strategy will help you save time, money and stress:

1️⃣ Take a 4-week breather while we research, strategize, and map out an entire year‘s marketing plan 🤯

2️⃣ We will put your money to good use by planning tactics that are proven to work.

3️⃣ Gain a clear understanding of your company, your competition, and the market, as well as a strategic marketing outline that you can use for years to come.

Ready to do this? 🙋‍♀️ Send me a DM and let's chat soon.

10/19/2021

The next step in a High-Level Marketing Strategy is performing a SWOT analysis.

SWOT stands for Strengths, Opportunities, Weaknesses, and Threats.

A SWOT analysis allows you to understand the internal successes and issues in your business, as well as in the marketplace.

A detailed and thorough SWOT analysis can help a company become more successful and can be the basis for new goals.

A SWOT analysis can also help you discover your unique selling proposition (USP).

Real-Life Example: One of our clients has an 82% open rate for email marketing (strength). We play upon this strength by creating and centering most marketing efforts around the end goal of "collect more email addresses" for the best ROI.

Useful Tip: When we conduct a SWOT analysis, we like to start by gathering a group of employees to get multiple points of view. We make sure to include the employee with the most longevity and the newest employee.

If you’d like more info on conducting a SWOT, or what info to gather, send us a DM—we’re happy to answer all your questions!

10/18/2021

Our next social media theme is High-Level Strategy.

We often get asked, “how do I narrow down and understand my target market?”

Answer: Create a customer avatar by answering 10 simple questions!

Understanding your target audience helps you throughout the strategy process and is the first step in starting a high-level strategy.

Your customer avatar should include:
⁃ Demographics
⁃ Goals
⁃ Values
⁃ External Problems
⁃ Internal Frustrations
⁃ Purpose/Why
⁃ Sources of Information
⁃ Role in Organization
⁃ Possible Objections
⁃ How You Can Help

A better understanding of your ideal customer will help you execute more efficient and cost-effective marketing practices (ie—marketing and sales success)!

Still feeling overwhelmed? Sign up for a comped strategy session today.

10/11/2021

It’s Liz’s birthday—our founder and lead strategist—and she wants to buy you coffee! ☕️

In celebration of her seventh 30th birthday, she decided to treat you to Starbucks. 🎂

Go to any Starbucks location and scan the barcode for one drink or food item of your choice. 🎁

The only thing we ask is that after you get your coffee, you comment the remaining balance for the next person. Enjoy! 🥳

09/30/2021

Grab some tissues because this will be our last post for SEO September 😢 & we are talking about technical issues.

Even if you’re not tech-y, you need to know—and can fix—these 7 common technical SEO mistakes.

REAL TALK: technical issues can make or break your SEO!

👀 Watch out for broken links and orphan links.

💻 Make sure your site is user friendly by breaking up your content with headings and using small paragraphs.

💨 A proper URL and fast site speed will also help increase your SEO.

📝 Meta descriptions need to be short and contain a benefit, and headings, title tags and alt text needs to be in place and properly executed.

We hope you’ve enjoyed SEO September 💁‍♀️

— Are you still not generating enough website traffic?
— Confused about or missing a back-linking strategy?
— Feel overwhelmed with the SEO concept?

Schedule an SEO strategy session with us today where we’ll help you optimize your website so it works FOR you.

Link in bio 👆or visit www.tinymarketinghouse.com
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09/23/2021

Gather your work family, it's time to learn all about Topic Cluster Strategy.

To create a Topic Cluster Strategy, start with a pillar page (central topic) to link your sub-topics to and from.

Topic Clusters are a great way to organize your content AND improve your SEO.

In order to improve your SEO you must perform keyword research, create relevant content, and link your sub-topic pages to your pillar page.

Be sure to swipe ➡️ to the end of this post to see an example of what a Topic Cluster Strategy should look like.

09/20/2021

OCTOBER 2021 CALENDAR OF NATIONAL & SILLY HOLIDAYS to help jumpstart content creation ideas and planning!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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We highlighted the days that we thought would best help you with content creation ideas & be most applicable to your target audience!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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We will be posting a marketer's calendar each month to help you create content based on these fun days!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Don’t forget to save or tag a friend who would find this helpful 😉⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
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09/17/2021

OUTSOURCING MARKETING HELP CAN BE OVERWHELMING AND EXPENSIVE. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I know because I’ve been in marketing since 2013 (and frequently asked to perform miracles on a shoestring budget 🤷‍♀️). ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Hi 👋 I’m Liz, Lead Strategist and Founder of the Tiny Marketing House—please come in and make yourself at home! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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My experience is what drives The Tiny Marketing House’s mission: help you achieve your business dreams without breaking the bank, and without spreading your team too thin (watch the 🎥 to get the full scoop). ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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HOW? Efficient marketing strategies and creative content. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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WHAT DOES THAT MEAN? We work within your budget and your bandwidth to achieve your goals via:⠀⠀⠀⠀⠀⠀⠀⠀⠀
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• Done-for-you strategies⠀⠀⠀⠀⠀⠀⠀⠀⠀
• Consulting⠀⠀⠀⠀⠀⠀⠀⠀⠀
• Website Design & Development + SEO Strategies ⠀⠀⠀⠀⠀⠀⠀⠀⠀
• Creative Copywriting (Sales Collateral, Blog Articles, Whitepapers, etc.)⠀⠀⠀⠀⠀⠀⠀⠀⠀
• Social Media + Influencer Management⠀⠀⠀⠀⠀⠀⠀⠀⠀
• Email Marketing⠀⠀⠀⠀⠀⠀⠀⠀⠀
• Tradeshow Planning (Booth Design→Lead Follow-Up Strategy)⠀⠀⠀⠀⠀⠀⠀⠀⠀
• Digital & Print Ads + Media Buys⠀⠀⠀⠀⠀⠀⠀⠀⠀
• PR & Press Releases⠀⠀⠀⠀⠀⠀⠀⠀⠀
• Fulfill Quality Marketing Talent Needs⠀⠀⠀⠀⠀⠀⠀⠀⠀
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DM us for your complimentary strategy session! 🔥⠀⠀⠀⠀⠀⠀⠀⠀⠀
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PS—too much laughing occurred during the making of this video 😂⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Address

Costa Mesa, CA
92627

Telephone

+17143695080

Website

https://www.tinymarketinghouse.com/

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