Truss Creative

Truss Creative A strategy-first branding and marketing agency that partners with brave people to build great brands through elevated storytelling. 📍Orange County, California

Truss Creative is a full-service, award-winning brand and marketing agency in Orange County, California. Proudly independent, we work with brave people to build great brands through elevated storytelling. Combining big-agency thinking with boutique-level agility and access, we offer brand strategy and identity development, full-funnel marketing programs, creative campaigns, website development, di

gital marketing, design, and content production services to tell stories that lift our clients higher.

12/23/2025

Small tree, big personality. Even the Charlie Brown tree gets the Truss treatment.

12/11/2025

Decking the halls, one bauble at a time. Our office is officially in holiday mode.

10/26/2023

Life’s too short for anyone to skip cake. That's the motto for the dedicated gluten-free bakery 🍰

With a growing local demand at each storefront—Lilac Patisserie and Lilac Café, along with increased e-commerce needs, Gillian + Alam, the husband and wife duo and founders redefining gluten-free baking, needed a robust website update that could handle their small business's success.

We were tasked with designing + developing a new website that could help the small business play big by streamlining its increasingly complex operations, which included café, café to-go, bakery, custom cakes, catering, and e-commerce.

The result: A de facto back office for the business. Key functionality included an integrated e-commerce storefront, online ordering for the café, POS system integration to streamline price and menu changes across the business, a system for automating cake tastings, and large, organized image galleries to better merchandise Lilac’s works of edible art.

To read the full case study on this project, venture to our site here → trusscreative.com/projects/local-business/lilac-patisserie/

[Creative Agency, Web Development, Graphic Design, UI/UX Design, ECommerce, Local Business, Web Design]

Live a beautiful life...Wilder was a luxury new home community, just 45 minutes from San Francisco, struggling to get tr...
10/18/2023

Live a beautiful life...

Wilder was a luxury new home community, just 45 minutes from San Francisco, struggling to get traction after a lukewarm market reception. Master developer Brooks Street tasked us with creating a robust inbound marketing program to generate qualified interest for the community’s new homes and custom homesites.

We executed a top-to-bottom rebrand of the community. The visual identity we designed for Wilder is rustically elegant, featuring soft, earthy tones, scenic vistas and images that reflect the community’s beautiful lifestyle. The copy followed suit, with storytelling that captures Wilder’s romantic essence. All new brand elements were combined to shine on the new community website. An immersive brand experience, it was built to convert visitors to leads through gated content and clear calls to action.

For the complete case study, venture to the link below to read the entire suite of services we executed for Wilder, Orinda.

→ trusscreative.com/projects/real-estate/wilder-orinda/

[Brand Strategy, Visual Identity, Creative Agency, Content Marketing, Email Marketing, Digital Marketing, Website Development]

We're often asked how or why we select an image when it comes to brand presence on social media, so we thought we'd let ...
10/14/2023

We're often asked how or why we select an image when it comes to brand presence on social media, so we thought we'd let you take a peek under the hood and give you a bit of our thought process.

For this example, let's pretend we've been given the brief to "Tap into the nostalgia and legacy of Ford Motor Company's sub-brand, Mustang, in anticipation of a forthcoming launch."

→ Any time we can say the most, showing the least, there's a certain magic to that. We love the pulled-in aspect of this image.

→ The bold, iconic red, gives us an immediate sense of nostalgia and the sportscars of yesteryear.

→ The subtle product nod is more understated and when considering imagery for a platform like Instagram, it can be a great help to break up the space visually with assets that aren't too busy.

→ Legacy rebrands are a hit! From Burberry to Banana Republic, many fashion houses and retailers have unveiled rebrands in touch with their roots, and the share-of-voice on social platforms has echoed a resounding applause. This image poises Mustang to capitalize on the same trending topic.

→ Last, but certainly not least, the logo presence anchors this image option beautifully, giving a sense of history.

As always no two brands, or objectives, are alike, but when we're working on your brand's visual presence, we're passionate about every single detail.




For every effortless TikTok, Blog post, or Email campaign, there's often a team of creatives working behind the scenes t...
09/26/2023

For every effortless TikTok, Blog post, or Email campaign, there's often a team of creatives working behind the scenes to ensure there's a great strategy to back up every piece of content touchpoint the consumer interacts with.

Strategy comes in many forms, but a few we hold in high regard here at Truss HQ are:

☁️ Brand Strategy
☁️ Content Strategy
☁️ Social Media Strategy

We see each of the above strategy "types" as the building blocks of a successful media mix. If you find yourself thinking, "I thought these were all the same thing..." you're not alone and we'd love to help out.

Let's talk: trusscreative.com/contact




A week at Truss // Office life photodump 🧡
07/12/2023

A week at Truss // Office life photodump 🧡

Raise your hand if you have taken the plunge on 🙋‍♀️ 🙋 🙋‍♂️
07/10/2023

Raise your hand if you have taken the plunge on 🙋‍♀️ 🙋 🙋‍♂️

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Costa Mesa, CA
92626–92628

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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