DMR/Interactive

07/01/2026

America’s 250th birthday is more than a milestone. It’s a reminder of the institutions that connect, inform and strengthen local communities. is one of them.

All of us at DMR/Interactive are proud to work with so many clients and friends who bring that responsibility to life every day.

Radio’s lasting commitment to serve in the “public interest, convenience, and necessity” stands as an enduring gift to our great nation.

08/16/2024

Audio is a fixture in the starting lineup of American media consumption and is QB1.

Radio rules in ad-supported U.S. listening (Nielsen & Edison Research) Brad Hill 18 hours ago Nielsen has released information about U.S. audio listening habits in Q2 of this year. (Available HERE.) The research is informed by the ongoing Share of Ear project at Edison Research. One key takeaway is....

11/10/2023

A great reminder about the value of heavy listeners to (top 10% drive almost half of all listening). For 35 years and counting, we've maintained a relentless focus on the few who matter most to each client's success.

In a blog post earlier this week, Coleman Insights President Warren Kurtzman called the practice of targeting meter carriers “a fool’s errand.” A more successful strategy, he said, is to

10/11/2023

Happy to support the great work being done by St. Vincent de Paul - Cincinnati in our community.

06/22/2023

We're excited to make this announcement.

DMR/Interactive has announced the appointment of Andrew Curran as its new CEO, effective from July 1, 2023.

02/14/2023

Great to see telling its story.

The NEW YORK CITY RADIO COMMITTEE's "Fall in Love with Radio" marketing campaign, aired on 21 stations last SEPTEMBER through NOVEMBER (NET NEWS 9/22/22), resulted in substantial brand lift for radio among advertising professionals, the organization claims.The campaign, comprised of over 2,800 spots...