Olympia Lambert Consulting

09/14/2026

Admittedly, what can I say. This is easily one of my finer works. But Greater East Pasco Chamber of Commerce's Ivan Abare is forever his own work of art - even without my mad AI skillz mastery. :)

Stop the presses—Ivan made the cover of Sassy Magazine! 📰✨ He’s sharing 11 ways the Greater East Pasco Chamber members can Connect, Grow and Thrive—but the biggest story is still unfolding: Captain Connection was spotted…so ? 👀

Thanks Olympia Lambert Consulting for "spotting (aka creating) and bringing this to our attention"!

Thanks Matt Stone Stone Imaging for the photo of Ivan!

07/24/2026

Building a brand from scratch... one potato at a time!!! The Tottery now available for Tampa Bay area private parties and pop-up events!

:)

07/22/2026

Lovely photo of me, amirite?

But let's talk about why I'm a chameleon here.

Truth be told, "General Practitioner" marketers like myself are basically your primary care marketing physicians. AKA - We are NOT the cardiologists of advertising and promotion. In other words, we're not specialists, BUT we must be able to continuously adapt to our clients and their industries.

In my 20+ years of marketing, I've worked with clients as different from each other as American Express, Coty, Disney, Deloitte, Meta, Smirnoff, and even Uber. Now, as I focus on small business marketing, one day I'm pounding the pavement for my fintech client, touting their Wall Street investor intelligence software. The next day I'm working on a public health lead poisoning prevention campaign, then a turn-of-the-century American Western/Realism art museum rebrand, then a vodka and sparkling w**e launch, or a local developer needing a strategic playbook for a property's rollout.

This is what it takes to differentiate yourself in marketing: immersing yourself fully in your clients' industries and products. That means understanding their language, their audiences, and how to sell their products—not only to their existing customer base, but also through new and untapped channels they may not have even considered.

Hit me up here for any marketing advice - no matter your industry!

07/14/2026

Thank you again to the Rotary Club of Dade City for having me speak to their members on the importance of target marketing. Organizations like them give so much back to their communities, and it's so important we support their efforts - across ALL generations.

04/23/2026

Meta just announced it is laying off 10% of its entire workforce.

Last week, Disney's new CEO greeted employees with the announcement of 1,000 layoffs - most of them in marketing.

What is your business doing to prepare for the upcoming changes of AI and automation?

Let me know in the comments below!

Send a message to learn more

03/19/2026

Que delicioso!!!

03/10/2026

Hi, everyone. I wanted to take a moment today to applaud some Dade City businesses who are quietly doing social media 𝙫𝙚𝙧𝙮 right.

After 20+ years in marketing — including 12 years inside NYC ad and creative agencies — I’ve learned a simple lesson:

𝗚𝗿𝗲𝗮𝘁 𝘀𝗼𝗰𝗶𝗮𝗹 𝗺𝗲𝗱𝗶𝗮 𝗶𝘀𝗻’𝘁 𝗮𝗯𝗼𝘂𝘁 𝗽𝗼𝘀𝘁𝗶𝗻𝗴 𝗠𝗢𝗥𝗘 𝗯𝘂𝘁 𝙎𝙈𝘼𝙍𝙏𝙀𝙍.

And lately I’ve been noticing a few local businesses here that are absolutely nailing it.

Below are three of my favorite haunts.

Treehouse Mercantile
Their photography alone deserves a standing ovation. Natural light, beautiful composition and a consistent visual aesthetic that feels somewhere between apothecary, modern farmhouse and classic European mercantile-meets-steampunk-reclaimed-barnwood-meets-HGWells-The-Time-Machine. Their feed likewise tells a similar story — ceramics, baked goods, flowers, flat whites, buttercream frosting, and arts workshops — all tied together with a calm, earthy visual voice. And this is 𝗲𝘅𝗮𝗰𝘁𝗹𝘆 𝗵𝗼𝘄 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺 𝗮𝗻𝗱 𝗙𝗕 𝘀𝗵𝗼𝘂𝗹𝗱 𝗯𝗲 𝘂𝘀𝗲𝗱 𝗯𝘆 𝘀𝗺𝗮𝗹𝗹 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀: 𝗮𝘀 𝗮 𝗹𝗶𝘃𝗶𝗻𝗴 𝘀𝘁𝗼𝗿𝗲𝗳𝗿𝗼𝗻𝘁.

The Twisted Oak
Another great example of understanding what social media is actually for — 𝗰𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗮𝗻𝗱 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲. Their posts consistently promote live music nights, local TALENT, events and atmosphere (as well as great brews and a place to just chill and catchup. Social media should make people feel like something is happening and they don’t want to miss it. Twisted Oak does that perfectly - especially for open mic night and recent throwdowns of 90's Surge and Kelli Baker Band. Now if they can only follow my suggestion of booking Pete Yorn for his MFTMA 25th Anniversary tour (which has no stops currently in FL) I'll be buying a Blue Moon every dang day with an orange slice to top it off.

Del Carmen Mexican Store & Restaurant
A quick behind-the-scenes moment: Just today I helped them fix a small but costly Facebook issue — their phone number on their profile wasn’t clickable. That tiny detail meant customers visiting their page couldn’t tap with their fingertips to call. Something like that can quietly cost a business orders every... single... day. Thankfully, it's now fixed! As someone who uses their restaurant often as my home office away from my home office, I felt it's the least I could do to give back for all the amazing margaritas and humoring me with creating an off-the-menu request of my favorite Brooklyn staple of 𝙃𝙪𝙚𝙫𝙤𝙨 𝙖 𝙡𝙖 𝙈𝙚𝙭𝙞𝙘𝙖𝙣𝙖. 😉

But little details like this matter so much more than most people realize because 𝗻𝗼𝘁 𝗼𝗻𝗹𝘆 𝗮𝗿𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝗹𝗶𝗸𝗲 𝘁𝗵𝗲𝘀𝗲 𝗳𝗶𝗴𝗵𝘁𝗶𝗻𝗴 𝗼𝗻 𝗮 𝗱𝗮𝗶𝗹𝘆 𝗯𝗮𝘀𝗶𝘀 𝘁𝗵𝗲 𝗲𝗰𝗼𝗻𝗼𝗺𝗶𝗰 𝗱𝗼𝘄𝗻𝘁𝘂𝗿𝗻 𝗔𝗡𝗗 𝗮 𝗽𝗼𝗹𝗶𝘁𝗶𝗰𝗮𝗹𝗹𝘆 𝗽𝗼𝗹𝗮𝗿𝗶𝘇𝗲𝗱 𝗽𝗼𝗽𝘂𝗹𝗮𝗰𝗲, 𝗯𝘂𝘁 𝗮𝗹𝘀𝗼 𝗭𝘂𝗰𝗸'𝘀 𝗽𝗮𝘆-𝘁𝗼-𝗽𝗹𝗮𝘆 𝗮𝗹𝗴𝗼𝗿𝗶𝘁𝗵𝗺 𝘁𝗵𝗮𝘁 𝗽𝘂𝘁𝘀 𝗻𝗼𝗻-𝗽𝗮𝘆𝗲𝗿𝘀 𝗲𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲𝗹𝘆 𝗶𝗻 𝘁𝗵𝗲 𝗯𝗮𝗰𝗸𝘀𝗲𝗮𝘁.

What’s so exciting to me is seeing a real and honest resurgence happening in Dade City. As someone who spent years working with major global brands in NYC before returning to my hometown last fall, I’m genuinely excited to see local businesses investing in their digital presence and storytelling.

And the truth is — you don’t need a giant agency budget to do it well.

So here's my spiel...

For March and April I’m offering a local business marketing audit package for $500 - (which would normally be around $1,200 here - and $3,000 up north) that includes:

• Competitor review
• Social media analysis
• Website critique
• Google Business profile review (including SEO consultation)
• Digital trend insights for your industry
• Practical and easily implementable recommendations to reach both current customers and new audiences

Think of it as a professional tune-up for your digital presence - no matter the size of your business or brand. 𝗕𝗲𝗰𝗮𝘂𝘀𝗲 𝘀𝗼𝗺𝗲𝘁𝗶𝗺𝗲𝘀 𝘁𝗵𝗲 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗯𝗲𝘁𝘄𝗲𝗲𝗻 “𝗴𝗼𝗼𝗱 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀” 𝗮𝗻𝗱 “𝗴𝗿𝗲𝗮𝘁 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀” 𝗶𝘀 𝗷𝘂𝘀𝘁 𝗺𝗮𝗸𝗶𝗻𝗴 𝘀𝘂𝗿𝗲 𝘁𝗵𝗲 𝗽𝗵𝗼𝗻𝗲 𝗻𝘂𝗺𝗯𝗲𝗿 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘄𝗼𝗿𝗸𝘀 𝗮𝗻𝗱 𝘆𝗼𝘂𝗿 𝗚𝗼𝗼𝗴𝗹𝗲 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗟𝗶𝘀𝘁𝗶𝗻𝗴 𝗺𝗮𝗽 𝗽𝗶𝗻 𝗶𝘀 𝗹𝗶𝘃𝗲! (𝗔𝗻𝗼𝘁𝗵𝗲𝗿 𝗾𝘂𝗶𝗰𝗸 𝗳𝗶𝘅 𝗜 𝗱𝗶𝗱 𝗿𝗲𝗰𝗲𝗻𝘁𝗹𝘆 𝗳𝗼𝗿 𝗮 𝗳𝗿𝗶𝗲𝗻𝗱'𝘀 𝗵𝗮𝗻𝗱𝘆𝗺𝗮𝗻 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 - 𝘆𝗼𝘂 𝗸𝗻𝗼𝘄 𝘄𝗵𝗼 𝘆𝗼𝘂 𝗮𝗿𝗲!) 🙂

BTW - 𝗙𝗼𝗿 𝗮 𝗿𝗲𝗰𝗲𝗻𝘁 𝗗𝗢𝗡'𝗧 𝗘𝘅𝗮𝗺𝗽𝗹𝗲 - 𝗽𝗹𝗲𝗮𝘀𝗲 𝗿𝗲𝗳𝗲𝗿 𝘁𝗼 𝘁𝗵𝗲 𝗞𝘂𝗺𝗾𝘂𝗮𝘁 𝗙𝗲𝘀𝘁𝗶𝘃𝗮𝗹'𝘀 𝗙𝗕 𝗽𝗮𝗴𝗲 which didn't size their banner image correctly and cut off important details. The page also went fully radio silent from almost the January rescheduling to just this past Sunday. Again, these may be little aesthetic details but corrections like that can go a long way towards greater impact and success.
If you run a local business in the area and want a fresh strategic look at your marketing, feel free to reach out.

And in the meantime — go check out these businesses. They’re setting a great example and I can't say enough about their "PRODUCTS" which are helping PEOPLE have great days, times and delicious meals.

— Olympia