03/19/2022
We are in a new era of conscious communication.✨
Where old sales and copywriting tactics that the gurus have been drilling into us for years just don’t work as well anymore.
I’m not saying they don’t work at all, but they definitely aren’t as effective as they used to be.
Here’s the thing.
Sure, psychology will always be there and it can work. At the same time human beings are evolving, awakening, and becoming more in tune with their ability to sense things out even more.
The whole rah rah marketing world has been around for quite some time, and consumers had the chance to either be disappointed by products or scammed for their money. So they are more cautious now.
For example, showing off exotic cars in a webinar when some folks figured out that you can just rent them out for a day and make them look like your own... that sh*t doesn’t work anymore.
And some have developed a radar for BS.
This is why people who just swipe other people’s copy word by word don’t end up having as much traction as writing an authentic message. Behind the copy is ENERGY ✨
The best copy comes from finding out who you are and getting into alignment with YOUR voice, not somebody else’s.
So, sit down with yourself and do the inner reflection and work.
People will feel that authentic energy which acts like a magnet for the right people who are meant to work with you and your high ticket coaching services. 💫
