MHN Hello, we're MHN. We help brands capture meaningful qualitative research to drive impact for brands.

With over 50 years of experience in the industry, MHN is respected as one of the premiere vendors providing consumer insights.

Tired of panels that look good on paper but fall apart in practice?At MHN, our panel was built differently—from the grou...
05/13/2025

Tired of panels that look good on paper but fall apart in practice?

At MHN, our panel was built differently—from the ground up by founder Susan Owens, one verified respondent at a time. Today, it spans 5 million Americans, offering a true NATIONAL panel, across every region, rigorously screened and ready to deliver.

Even better, we don’t just recruit. We validate.

That’s how we deliver real people, real diversity, and real insights—for focus groups that actually work.

Let’s talk about your next study.

🎉 Introducing the World’s First iHUT Respondent UNBOXING Video Service! 🎉Your iHUT projects deserve the best respondents...
05/12/2025

🎉 Introducing the World’s First iHUT Respondent UNBOXING Video Service! 🎉

Your iHUT projects deserve the best respondents—and now our innovative unboxing video service validates your iHUT respondents as they open and experience your test product for the first time. Capture authentic, in-the-moment reactions, providing valuable insights beyond traditional feedback.

When Susan Owens became CEO of MHN 15 years ago, she didn’t just lead—she transformed how qualitative recruiting gets do...
05/12/2025

When Susan Owens became CEO of MHN 15 years ago, she didn’t just lead—she transformed how qualitative recruiting gets done.

She built a national database of 5 million Americans. She made “going the extra mile” the baseline. And she saw the writing on the wall: if you’re not validating your quantitative research, you’re taking risks you can’t see.

Today, MHN helps agencies and brands verify 10% of survey completes—by phone, with real people. Quietly, efficiently, and coast to coast.

That’s leadership you can measure.

If you're an Insight Agency that supports healthcare brands, when your qualitative project calls to recruit cardiologist...
05/07/2025

If you're an Insight Agency that supports healthcare brands, when your qualitative project calls to recruit cardiologists, MHN has you covered. We offer a unique panel dedicated exclusively to cardiologists, providing an avenue for gathering targeted, in-depth qualitative insights.

Does your agency support a diaper brand? MHN’s Diaper Purchaser Panel is perfect for In-home Use Tests, complete with re...
05/06/2025

Does your agency support a diaper brand? MHN’s Diaper Purchaser Panel is perfect for In-home Use Tests, complete with recruiting and shipping/receiving.

Authentic, actionable data to help you connect with the diaper-buying community.

Shipping product prototypes for In-home Use Tests requires meticulous attention to detail and robust security measures. ...
05/05/2025

Shipping product prototypes for In-home Use Tests requires meticulous attention to detail and robust security measures. MHN's 1,200-square-foot dedicated shipping department is expertly equipped to handle all the logistics of your brand's efforts. Our security procedures will safeguard your brand's intellectual property from competitors or unauthorized individuals🌟

Got cardiologists? Not all list vendors are the same.With a professional panel you'll be in the shortest lane to a succe...
05/02/2025

Got cardiologists? Not all list vendors are the same.

With a professional panel you'll be in the shortest lane to a successful outcome.

Got product testing?Then you know: logistics can make or break a study.That’s why, when Susan Owens chose MHN’s headquar...
05/01/2025

Got product testing?
Then you know: logistics can make or break a study.

That’s why, when Susan Owens chose MHN’s headquarters, she made sure it had something most research firms don’t—a full loading dock.

It’s rare in our industry, but crucial for success. It allows us to securely receive, track, and organize shipments, and efficiently pack and ship products directly to each individual respondent.

From secure delivery to precise tracking, we built our infrastructure with iHUTs and product testing in mind—because the research experience starts long before the first survey is answered.

🎥 Take your iHUT projects to the next level. 🎥With unboxing videos powered by CueVu, you don't just deliver test product...
04/30/2025

🎥 Take your iHUT projects to the next level. 🎥

With unboxing videos powered by CueVu, you don't just deliver test products—you capture authentic, first reactions from real consumers.
See how participants experience your product in the moment, unlocking richer insights than traditional feedback ever could.

Because when you can see and hear the experience, you know you’re getting the real story.

✅ Project success starts long before the first interview.It’s not luck — it’s about finding the right people, through th...
04/30/2025

✅ Project success starts long before the first interview.
It’s not luck — it’s about finding the right people, through the right process.

At MHN, we don’t just fill quotas — we deliver participants you can trust.

With a proprietary database of 5 million Americans and 6 full-time project managers trained directly by Susan Owens in the same proven methods that built MHN’s reputation, we’re raising the bar for what great research looks like.

In a world where "fake" respondents and AI bots are creeping into research, partnering with a quality vendor isn't just important — it’s essential.
Our team knows how to screen, vet, and select participants with the precision today’s research demands—because they’ve been trained to succeed the MHN way.

Because real insights start with real people.

MHN's C-Suite Panel is 100% opt-in. Every participant has "voluntarily" joined our database and completed a preliminary ...
04/29/2025

MHN's C-Suite Panel is 100% opt-in. Every participant has "voluntarily" joined our database and completed a preliminary screener.

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Dallas, TX
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