Argent Media

11/17/2025

AI is now defaming people - what can be done? Chris Silver Smith provides tips on how to request removal from major AI platforms, and how to suppress it. Do not miss this article about Online Reputation Management in the age of AI!

AI chatbots are changing how defamation spreads. Safeguarding credibility now means watching what AI says about you.

01/03/2022

Better.com's CEO, Vishal Garg, has further reinforced his reputation as being mean and insensitive by his widely-publicized mass-layoff of 900 employees via a Zoom video call. The ham-fisted, poorly-thought-out action brought an avalanche of negative media attention upon the company, resulting in creating terrible consumer sentiment, a slew of negative online reviews and social media mentions, and resignation of a number of executives within the company. Pursuing a better-laid course of action would have saved his company much of the negative sentiment, and listening to experienced professionals or consulting with outside experts would have further saved Garg from what was probably the worst gaffe of 2021.

A source told Insider Garg only increased it because he feared violating a law requiring 60 days' notice or pay when companies conduct mass layoffs.

08/14/2021

Argent Media's Chris Silver Smith is providing an SEO Site Clinic at Search Marketing Expo's SMX Convert event next week! With registration costs below $200, this event is a steal! Register and submit your site for review - the list of sites to be reviewed is not full yet, and this is a great way to get a "Lite SEO Audit" of highlights of things to improve your site's ranking performance! https://app.ingo.me/q/znuwb

06/30/2021

One of those sweet, sweet moments when you have successfully gotten something damaging removed about your Online Reputation Management client - in this case, the history of an entire website is now unavailable at the Internet Archive! This is a bit harder than it once was!

06/17/2020

Quaker Oats is retiring the more than 130-year-old Aunt Jemima brand and logo, acknowledging its origins are based on a racial stereotype.

06/11/2020

Country music group Lady Antebellum has changed their name to "Lady A" due to slavery connotations - an effective approach to manage their reputation & to signal a desire to be decent & inclusive. Kudos, Lady A!

Björk label One Little Indian also changes name to One Little Independent to avoid links with minstrel song

05/08/2020

Q: What is an SEO Expert Witness? [caption id=attachment_416 align=alignright width=100] Chris Silver Smith is an SEO Expert Witness.[/caption] ...

04/27/2020

The CEO of Eli Lilly and Company, Dave Ricks, calls COVID-19 a chance for the pharmaceutical industry to improve its reputation. Ricks called it a "once in a generation opportunity to reset" its reputation. The worldwide crisis is certainly opening up opportunities for those companies that can pivot.

Pharma companies are a popular target for politicians, activists and critics in general. But with the world in dire need of COVID-19 drugs and vaccines, the industry has a "once in a generation" opportunity to revamp its reputation, Eli Lilly CEO Dave Ricks said Thursday.