MindHandle

02/20/2024

Exciting news! We are now a part of — a brand consulting and activation company. This acquisition builds on Liquid Agency’s leading position as a comprehensive consultancy. Together with select leadership from MindHandle, Liquid Agency will help more brands actualize themselves through robust, flexible Ex aligned fully with Cx and Bx.

To learn more, please follow or reach out at the link in our bio.

12/27/2023

One of the promises we make to one another at MindHandle is to practice gratitude. We are grateful for the opportunity to do what we do and we share that gratitude every chance we get. Practice gratitude this holiday season and thank you for being a part of what we do.

11/29/2023

It’s no surprise that enrollment goes up when employees know what’s on the table, how it’s relevant to them, and how to make the most of their benefits.

Find out why benefits discussions shouldn’t end with open enrollment:
https://hubs.li/Q02b1vn80

Open enrollment may be ending, but benefits discussions shouldn’t. Explore seven reasons to continue internal communications year-round.

11/21/2023

Your internal communication plan is an opportunity to express what matters to your brand and let employees see their role within the larger story:

Make every message count. Our internal communications planner will transform your comms strategy into one that builds an employer brand with benefits. Download now.

11/20/2023

Happy Thanksgiving from your friends at MindHandle. Stay grateful.

11/14/2023

The goals of your internal communications should mirror your business objectives: focused, measurable, and actionable. Find out how in our new blog post.

https://hubs.li/Q028FGG90

Reactive messaging misses the mark. Learn how to improve internal communications with strategic planning for relevance and employee engagement.

11/13/2023

At MindHandle, we believe in a culture of gratitude. We’re thankful for the work we get to do and the people we get to it with. That’s why we choose this time of year to celebrate our relationships and successes. From our clients and partners to our coworkers and families, we thank you for every opportunity we’ve been given to make work matter for all.

11/01/2023

When it comes to attracting talent, employer branding is a powerful tool. Not only are candidates more likely to apply to a company that actively manages its employer brand, ill-fitting candidates will be deterred by it. This ensures that the right people are looking to join your company.

Learn more about the power of employer branding on our blog.

https://hubs.li/Q0278bWz0

10/11/2023

It’s tough to create a standout brand; what kind of help do you need?

When it comes to in-house versus agency employment branding solutions, each has its benefits.
Download our free Checklist: Employer Branding Solutions: In-house vs. Agency

Employer branding solutions are essential to drive retention. This checklist will make clear if you should hire an agency or assign the project in-house.

10/10/2023

With the prevalence of social media, brand transparency is no longer an option. It’s a reality. Your culture is now on full display and your employees are now acting like media channels. This is a great opportunity to make your brand truly magnetic. Learn more in this quick video.

10/06/2023

What is Employer Branding? This article from HubSpot does a great job of summing up the benefits of employer branding and walking us through how to implement it. While it’s a good start, we can’t help but add our two cents.

While the article suggests aligning the employer brands with the business’ goals, We believe in taking it a step further to create magnetic branding. This occurs when the employee and the customer share the same central belief. In fact, one of the first things we do for every brand is create a Magnetic Scorecard. This gives everyone a quick glance at both the consumer and employer brands in relation to one another.

The article also mentions that employees are three times more credible than the CEO when talking about working conditions. That’s why identifying brand champions and giving them a voice is so crucial. These are the people you want featured in your testimonial videos and employer brand campaign materials. Their passion can turn job seekers into applicants and other employees into brand champions just like them.

It is also important that these champions be seen in the best light. Your employer campaign materials deserve the same production quality as your consumer brand. This work isn’t supposed to be created and then hidden on your company intranet. It needs to be seen by the world. Active job seekers are more likely to apply if an employer actively manages their employer brand. Make sure they like what they see.

To learn more about the power of Magnetic Branding, read our blog on Recruitment Marketing and Employment Branding.

https://bit.ly/3RKFZPu

09/29/2023

According to Benefit News, the average employee exit costs 33% of their annual salary. That’s in addition to the time and talent you’ve lost. Creating a magnetic brand can improve employee retention and save you time, trouble, and a ton of money in the future.
Learn more on our blog: https://hubs.li/Q021XWd70



Source: https://hubs.li/Q021XRwz0