The Idea Marketing

05/27/2026

Happy World Marketing Day from the Idea Marketing team! 💡✨ We went around the office to get some hot takes, favorite campaigns, and relatable daily struggles from our amazing Ideators.

05/20/2026

May is Mental Health Awareness Month. At The Idea Marketing, we’re proud of our work with Let’s Talk Guns Colorado, where we prioritize mental health as a pillar of firearm safety. For Mental Health Awareness Month, we’re resharing some mental health posts that we made for Let's Talk Guns Colorado

05/13/2026

RIP to the (as we knew it). Instagram changed the limit of hashtags from 30 to just 5!
This means that if you are still optimizing your posts like it’s 2005 Google, you are essentially invisible.

What do you do now? Switch to Social SEO to get your content seen.

05/06/2026

100 million impressions and counting.

We're celebrating a major milestone for our Vaccine campaigns with the Colorado Department of Public Health & Environment. This is the result of meaningful collaboration, hard work, and a team that shows up every day ready to make a difference.

Here’s to the work behind the numbers and the impact it makes.

05/01/2026

Yesterday we said a bittersweet farewell to one incredible member of the Colorado Department of Human Services team.

We’ve seen firsthand how much heart goes into the mission of making Colorado families stronger, and it’s been an honor to collaborate on work that truly matters. While we’ll continue our partnership with the broader CDHS team, this amazing individual will be deeply missed.

We can’t wait to see what’s next for you!

CO4Kids Colorado Foster Care

04/29/2026

From capturing heart-opening stories from real foster care parents to designing critical safety resources for Coloradans, our team has been busy turning big ideas into community impact. Whether it’s a video shoot or a new digital campaign, every asset we create is designed to spark a conversation and move the needle on the issues that matter most.

Check out a few of the projects that kept us inspired this month!

04/22/2026

Born in the Rockies. Inspired by the view. 🏔️💡

At The Idea Marketing, Colorado’s where we live and work but it’s also where our best ideas come from. This Earth Day, we’re taking a moment to appreciate the state that fuels our creativity every single day. Happy Earth Day!

04/15/2026

Another year of the CO4Kids Resource Fair is here! This event brings families together with local resources and support services across Colorado.
We’ve been working behind the scenes alongside the Colorado Department of Human Services to help bring it all together, and it’s pretty great to see it come to life. Check it out!

The CO4Kids Resource Fair is back!😍🥰🎉 For the third year in a row, we’re bringing together 50+ partner organizations to help Colorado families thrive.

🎟️ Free Tickets: We’re giving away 1,000 tickets to the first 1,000 people (first-come, first-served)!
📅 Save the Date: Bring the family for a day full of fun, connection, and community learning.

Sign up for event reminders so you don’t miss a single beat at https://bit.ly/4cxHoTv

04/08/2026

We’re proud to celebrate National Public Health Week by recognizing the meaningful work happening across Colorado to support healthier families and communities.

At The Idea Marketing, our work has helped Coloradans stay up to date on vaccinations, supported actionable approaches to gun safety, helped parents build stronger relationships with their teens, and reached new mothers to inform public policy, among others.

04/01/2026

While building out a broader campaign to promote vaccinations across Colorado, we saw an opportunity to meet audiences in a more scroll-stopping way.
We developed a series of short-form videos, each one designed to share a small, digestible piece of information. No overload, no deep dives, just quick, bite-sized information that is easy to take in and easier to remember.