Blue Traffic

02/19/2024

We've Moved 🚚: Blue Traffic is excited to announce we will now be Anthologic! Same location, same fantastic SEO & SEM services, just a different name!

You may have heard us refer to Anthologic before. This has been our parent company for some time now! The move allows our team to more seamlessly bring our full range of services to our clients.

So, what are you waiting for 🧐?! Head on over to Anthologic and give us a like 👍.

Visit the Anthologic website, here: www.anthologic.com.

06/14/2023

We're screaming 📣 happy anniversary month to the one-and-only John Kennedy 🍻 !

Thanks for bringing smiles to our faces and businesses to the top of our Google searches over the last 5️⃣ years!

03/30/2023

We wouldn't be Blue Traffic without our pal and Senior SEM Specialist Alex Nicoll. Thank you for everything you do here, and happy anniversary month 🎉 🎊 !

01/17/2023

It's an exciting new chapter here at Anthologic!

12/21/2022

: costs 67% less per conversion than traditional paid advertising. 🙌

For those who don’t have huge marketing budgets, partaking in organic marketing practices can ultimately slash business marketing costs by more than half in the long run. 🏃

12/14/2022

In the animal world, a spider 🕷 is an air-breathing arthropod that has eight legs, chelicerae with fangs able to inject venom, and spinnerets that extrude silk🕸. Eek! Yikes! So creepy! 😱

In the world, a spider is something entirely different and guaranteed to not make your skin crawl (whew!). Let’s refer to our trusty Blue Traffic dictionary 📖 to confirm.

Fun fact: If an organization wants its website to rank in a , it must first be indexed. If webpages aren't crawled and indexed, the search engine can't find them organically.

12/08/2022

MISCONCEPTION: "Ranking first in the search results means I am the most profitable."

The Truth: No, this is not always the case. Generally speaking, ranking first will drive more traffic to your website compared to ranking second. The biggest issue with ranking No. 1 in the search results all the time is the cost. Sometimes, spending an arm and a leg on SEM doesn’t have the return that you want. This could lead to overspending on keyword bids and a high CPC.

Sometimes, it’s better to settle for second place. This could lower your CPC, resulting in a freed-up budget, which can help you appear in more searches. These results can lead to more traffic for your money and therefore, more sales.

— Hannah Manson-Fryman, SEM Specialist

12/01/2022

Go for the gold🥇: Keyword research 🔎 is typically considered the cornerstone of SEO and provides the groundwork for many SEO strategies. But how can you make your process even better? 🤔

Discover 3 ways to unlock keyword gold: https://bit.ly/3ONr1Vl

11/24/2022

There is always, always, always something to be thankful for 👏 . But during Thanksgiving, our thoughts turn to all of our many great clients, employees and supporters with warm appreciation.

We feel incredibly lucky, grateful and blessed to have so many remarkable people in our lives 🙌 . Happy Thanksgiving from us to you! 🦃

11/21/2022

The holidays are coming 🦃 🎄 🕎 🎊!

Keep customers informed of your holiday hours by setting your adjusted hours ⏰ on your Google business page. That way, customers will never have to endure the utter disappointment of finding your business closed when they expect it to be open. 😒

Google makes it simple: https://bit.ly/3gvzoYS

11/17/2022

Holiday shopping is ramping up. 🛍 Since the 2020 holiday season, e-commerce sales have snowballed by 32.5%. The pool of opportunity is bigger than ever, and if you’re an e-commerce business, now is the time to focus your marketing efforts on potential customers. 🛒

Want some tips on how to optimize your SEM approach for Black Friday and Cyber Monday? You got it: https://bit.ly/3Eigtce

Our team at Blue Traffic wants to help you create the best Black Friday Marketing Strategy. Read more about it today!

11/15/2022

Happy one-year anniversary to our one-and-only Hannah Manson-Fryman 🙌 ! Blue Traffic’s future is brighter because we have you in it ☀️. We are so thrilled (and thankful 🙏 !) to have you as part of our team!