True Root Marketing

04/29/2026

Here's the thing most brands get wrong about experiential marketing.
The activation is the spark. Everything that travels home with the customer afterward is the actual campaign.
A charm on a daily bag.
A printed photo that gets reshared.
A monogrammed blazer that lives in a closet and gets compliments at dinner six weeks later.
Those are the moments that create lasting brand memory - and they cost a fraction of what most brands spend trying to buy back attention after the moment has already passed.
Barbie understood this at Coachella. Thoroughly and intentionally.
Full strategic breakdown in the comments. Would love to hear what you think.

08/04/2025

what? didn’t get that latest issue of yet?
you should.
it’s cute.

04/07/2025

Y’all ready to level up?
Join me for Empowering Your Entrepreneurial or Corporate Journey: The Power of Personal Branding—an actionable workshop where we’re getting clear, confident, and intentional about how we show up in our businesses and careers.

Whether you’re in the boardroom or building your own thing, your personal brand is the key to standing out, getting noticed, and owning your space.

Hosted by Alpha Kappa Alpha Sorority, Inc., Alpha Gamma Lambda Omega Chapter

OPEN TO THE PUBLIC

Thursday, April 10, 2025, 6-8pm
Wayne County Community College
Mary Ellen Stempfle University Center
19305 Vernier Rd, Harper Woods,MI
Register: Open to all - https://akaaglo.wildapricot.org/event-6071722

Come curious, leave with a plan (and your glow intact).

This one’s for the ones who know they’re dope, but want their brand to show it.

03/17/2025

CALLING ALL BUSINESS OWNERS & CREATORS:
Struggling to Stand Out? Frustrated with Marketing? We Hear You!

Branding and marketing as a small business owner or creator can feel overwhelming, confusing, and never-ending. We get it! That’s why we’re hosting an exclusive focus group—to hear YOUR struggles and create real solutions that actually work.

💡 What’s in it for you?
-Share your biggest branding & marketing challenges
-Connect with fellow entrepreneurs who get it
-Help shape a marketing course designed for YOUR needs
-Get FREE access to the first course module!

📅 When? Tuesday, April 1, 2025 - 5-7pm
📍 Where? Bamboo Detroit - 1420 Washington Blvd., Ste #301, Detroit, MI 48226
💰 Cost? $0 – Just your insights & experience!

Marketing doesn’t have to be a guessing game. Join us, share your voice, and help create a course built for real small business owners & creators like YOU.

Spots are limited! Register now: https://BrandingFocusGroup.eventbrite.com

This session will be recorded, and participation grants permission for media use. Let us know at check-in if you prefer to opt out.

11/25/2023

.support.
today and every day is your opportunity to lift your mother, brother, sister, cousin in business.

help improve their chances for business success by gifting them, or yourself, a STARTER PLUS MARKETING CONSULTATION with true root marketing.

we’ve been at this thing for many years and know what it takes to promote your business online and in real life…and to the right people! throughout the years we’ve practiced and taught marketing to small business owners, and one off the absolute biggest hinderances to launching and growing was not knowing who they are as a brand and not knowing where to start with promoting their companies.

what you’ll leave with:
//a better understanding of who you are and who you need to be talking to…your customer
//how to communicate who you are and what you offer
//how to talk to your customer in their language
//tactics for how and where to reach them
//brand goals
//brand messaging

link in bio. - https://www.truerootmarketing.com/book-online

*promo code limited to one per customer

11/25/2023

it’s time for a business field trip - holiday edition- where we learn, network, support a local small business, and hang!

we’re headed to Audio Engineers of Detroit.

come out to learn how audiobooks, podcasting and more can help promote your business! they’re full-service, even offering marketing services!

and step into the booth so you can catch a glimpse of what it’s really like to be a superstar podcaster!

I might also be offering one on one mini strategy consultations too 😉.

so come on out on Tuesday November 28 from 4-7.
4750 Woodward Ave, Detroit, MI, inside the Hannan Center in Midtown.

it’s gonna be a good time so come hang.

can’t to celebrate the holidays with y’all.

REGISTRATION: https://www.eventbrite.com/e/true-school-holiday-field-trip-tickets-763441884227?aff=oddtdtcreator

11/21/2023

Happy Holidays Folks!
It’s almost holiday break time, but we still have a few days left, so let’s make ‘em fun.

It’s FIELD TRIP DAY with true school.

How many of you have been dying to learn about how podcasting, audiobooks and other audio efforts could help your business…well, our holiday business field trip is here to tell ya.

We’re headed to Audio Engineers of Detroit (AED), a black, woman-owned studio that offers podcasting and audiobook recording and marketing, music production, audio for live events, and so much more.

So come out and get behind the microphone to learn what’s it like to have your own podcast or audiobook, and how AED can help you…plus you can do a bit of networking and chat with other entrepreneurs.

You’ll also hear more about what’s poppin’ with true school in 2024!

WHEN: Tuesday, November 28, 4-7pm
WHERE: Audio Engineers of Detroit - 4750 Woodward Ave. Detroit, MI 48201
Entrance is at the rear of the building

It’s gonna be a fun one! See you there!

Don’t forget to register! https://lnkd.in/gJnsSYrw

04/14/2023

so excited for the inaugural class tomorrow - the brand truth.

we have a diverse group of business owners ready to dive into their brands to dig out their truths, mission, value, purpose, message, customer… which will help guide their business and marketing efforts moving forward…
helping them reach and communicate effectively the RIGHT MESSAGE to the RIGHT CUSTOMERS…and make MORE money!

it’s gonna be fun!

and y’all gonna be sick of the content so get ready!

there’s space for a few more so sign up today if you wanna join in on the fun and enlightenment!

https://lnkd.in/dQ_J9UZ3

04/10/2023

did the bunnies, eggs and itis get you, or did work get you?

04/10/2023

Looking for a brick and mortar?

Several commercial properties are available throughout Detroit's seven districts, just waiting to turn into brick-and-mortar storefronts.

🔗 Visit our website to learn more:
www.motorcitymatch.com/properties/