Skidmore Studio is a brand and packaging design agency for CPG challenger brands with ambitions for growth. With specialized expertise, we help companies find their niche through brand strategy, messaging, visual identity, campaign, and packaging design. Skidmore Studio is boldly independent with a creative approach honed over six decades in the creative services biz, but we don’t let it go to our heads. We savor learning moments and well-informed risks. Our current team of writers, strategists, and designers know how to craft brands that get today’s consumers excited about products on shelves, online, and in their everyday lives.
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We’re proud of where we’ve been and excited about where we’re headed. Skidmore Studio was founded in Detroit by veteran illustrator Leo Skidmore way back in 1959. In those days, we were a sought-after illustration studio for the Big Three and other major brands like McDonald’s and Ski-Doo. Leo opened the studio out of his desire to provide an inspiring, healthy environment where he and other artists could deepen their craft in good company while making a living wage - a legacy we continue to honor today. Every day, Monday through Friday, from 9ish to 5ish (we are a national connected-remote team after all), we live out core values rooted in Leo’s original vision. The words to describe those values have changed over the years, but the message has stayed the same: Be a Sage, Have the Zest, and Deliver the Goods.
