Edifice Automotive Marketing

03/02/2026

Most marketing looks good on paper… but did it sell a car or bring in an RO?
At Edifice Auto Marketing we don’t track vanity metrics. We track people.
• Start with real names & addresses
• Target in-market shoppers
• Match back to the sale or service visit
• 400% gross profit ROI guarantee
No fluff. Just customers you can shake hands with

02/13/2026

Some more highlights from NADA!

We were proud to host our breakfast event and connect with some of the sharpest minds in the industry. A big thank you to Texas Car Guy for helping coordinate the event and bringing together such a strong group of leaders.

Grateful for the relationships, the ideas shared, and the momentum that continues well beyond the event itself.

02/10/2026

We had a great time at NADA last week! Joined by our friend Anthony Reich from Huffines Hyundai McKinney, we connected with industry leaders and had meaningful conversations about the future of the automotive space. It was exciting to share how Edifice’s strategic, forward-thinking solutions are helping dealerships adapt, grow, and reach their goals. Thanks to everyone who took the time to connect with us at NADA - we are already looking forward to next year!

09/10/2025

Struggling to move aging inventory or revive cold leads? Discover proven strategies to boost sales, fill your service lanes, and maximize ROI—all tailored for today’s dealerships. Dive into our latest blog to see how our Elevation solution is helping dealers like you turn challenges into real results. Ready for new insights? Read now:

Boost dealership profits with targeted marketing strategies to address aging inventory and lost leads, ensuring better ROI and customer satisfaction.

07/09/2025

Clicks Don't Sell Cars 🚫

If your marketing reports are full of clicks, impressions, and likes... but your showroom is still quiet, something’s off.

You don’t need more noise — you need real results.
🚗 Buyers, not browsers.
📊 Sales, not soft metrics.
💡 Strategy, not guesswork.

It’s time to demand more from your marketing.
👉 Get the full story in our latest blog: https://hubs.li/Q03wsYjt0

Discover why vanity metrics like clicks and likes don’t drive car sales and learn how Edifice delivers real results with data-driven strategies.

06/20/2025

Our own Sheridan Schreiber and Hale Soucie joined Lou Ramirez and Fred Lennartz on the Caffeinated Campaigns podcast to talk about what’s really happening in the automotive marketing world—and what dealers can do about it.

In this candid conversation we discuss everything from:
🔍 The rising cost and competition in SEO and paid search
📉 Why traditional marketing strategies aren’t delivering anymore
📊 How our match-back solutions are delivering 4X and greater ROI
🌐 And even: Are tariffs actually impacting dealers—or just the headlines?

This isn’t theory—it’s real talk. We’re here to cut through the noise and show dealers how to align strategy with actual results.

🎧 Grab your coffee and tune in: https://hubs.li/Q03s-SHr0

☕️ Caffeinated Campaigns | Dealer Pain Points UnfilteredBrought to you by Edifice Automotive Marketing www.EdificeAutoMarketing.comGet ready to sip on strate...

06/16/2025

Most marketing agencies give you clicks. We give you customers.

At Edifice, we use industry-leading data to target high-intent buyers, match campaigns back to sales, and help dealers hit goals month after month. And we’ve got the track record to prove it.

➡️ Check out how we helped a Dallas dealership skyrocket from #7 to #2 in just 60 days: https://hubs.li/Q03shNkg0

Edifice Auto Marketing and Grubbs Nissan - Case Study

06/13/2025

We had a blast joining this week’s Solution Session: “Conversation Code”—where our very own Hale Soucie, and partner and friend Eric Hinkle, dove into how Edifice is solving real problems for dealers through smarter, tech-driven communication.

🎙️ Alongside industry innovators, Daniel Gonzales from Kenect and Steve Roessler from DriveCentric, we dive into insightful topics including:

✅ How to connect better with customers
✅ Using AI to improve follow-up and response
✅ Why your messaging strategy needs a 2025 update

We’re proud to be part of a group that’s not just talking change—but building it.

📺 Catch the full episode here: https://hubs.li/Q03s0yRy0

💬 Solution Session: Conversation CodeCracking the Communication Code in AutomotiveThis Monday at 3 PM EST, we're unlocking the secrets of connection in a br...

06/06/2025

Good news: We’re extending our 4th of July marketing offer!

🔥 Sign up for any of Edifice Automotive Marketing’s guaranteed 4X ROI sales or service campaigns by June 17th, and you’ll get a FREE week of marketing to jump-start your Independence Day promotions.

We build custom campaigns designed to bring real buyers through your doors — not just impressions on a screen. From timely, seasonal messaging to data-backed targeting, our marketing is built to move the needle where it matters most: your bottom line.

Make the 4th of July weekend a true sales boom for your dealership. Start now, and we’ll give you the tools (and the extra boost) to make it count.

👉 Claim your free week here: https://hubs.li/Q03r7xLS0

06/02/2025

Looking to spark your sales this summer? Get ahead of the holiday rush with our limited-time offer:

✅ Sign up for any of our GUARANTEED 4X ROI Sales or Service marketing campaigns by June 10th and receive a FREE week of marketing to jump-start your 4th of July promotions!

We’ll help your dealership stand out with custom campaigns designed to drive traffic and increase sales—just in time for one of the biggest weekends of the season.

👉 Click here to claim your free week: https://hubs.li/Q03qgqJN0

05/29/2025

Back Behind the Mic: Skip Soucie Returns to the Car Guy Coffee Podcast 🎙️
In this candid conversation, Skip reflects on the growth of Edifice Automotive, how our tailored solutions are helping dealerships attract high-quality leads, and why building real relationships (not just clicks) is key to long-term success.

Whether you’re a dealer, marketing leader, or automotive enthusiast, this episode is packed with valuable takeaways. Watch the full episode here:
https://hubs.li/Q03pK6ND0

☕️ Episode 2 of Caffeinated Campaigns is brewing up deeper insights and sharper strategies as we welcome back Skip Soucie to the Café! Get ready to dive into...

05/26/2025

Today, we pause to remember the brave men and women who gave everything for our freedom. Their courage, sacrifice, and unwavering dedication to our country will never be forgotten.

From all of us at Edifice Automotive Marketing, thank you to the heroes—and to the families who carry their memory forward. ❤️🤍💙