In the Light Studios, LLC

12/19/2022

12/16/2022

There are a lot of misperceptions and misconceptions about what JROTC is and what it can offer and provide students in and through high school.

Our team has been fortunate enough to film several different programs and schools dedicated to training students to be healthy and productive people with a solid mindset to face, overcome, and surpass whatever obstacles they face to become who they desire to be.

This last month, our team was at CMAB (Chicago Military Academy - Bronzeville), filming their new leader, Durrah, and St. Clair, MSG Willie Selders, and a few students talking about CMAB to help communicate who they are and the value of their program.

I'm looking forward to what our guys knock out for them!

12/07/2022

How are you controlling and influencing your narrative?

Sullivan High School invested in communicating a narrative that shows how their students are achieving real-world results for the next season of their life - college.

With students in 7th and 8th grade having to decide where they will go in High School, this video helps students at Armstrong Elementary (a
feeder school for Sullivan) understand how viable Sullivan actually is and the results they can achieve as well.

12/05/2022

From a generic font-type logo for their school that didn't communicate identity or uniqueness to a custom school identity that has created excitement and caught significant attention, Uplift Community High School is on track to be the school they were always destined to be.

With an increased enrollment of 22%, Tyrese Graham is helping Uplift make significant strides by investing in its story, properly communicating who they are, why they exist, and how it can support and build students to design the future.

To learn more about Tyrese Graham, and Uplift, visit CPS' blog post about it:
cps.edu/sites/blog/search/2022/november/shaping-uplift-high-school/

12/02/2022

We hosted our Brand Marketing Workshop with Principals and Leaders at Kelvyn Park High School this past Wednesday and it was awesome! As always, we had a great time with educators and leaders who have a heart for impacting students!

Some drove an hour to attend because they knew the value and importance of this work and wanted to get clarity and see if what they were already doing was on point, and how they could do better.

Just to hear their thoughts about what they learned from the workshop and their takeaways is enough fuel to know we've got to keep doing more of this! Looking forward to hosting our next event!

Thank you Keith Adams for hosting and for sharing how Branding and Marketing saved your school. You sharing your journey provided so much value to those in attendance!

Tyrese Graham, thank you for supporting, attending, and sharing some of your school results because of the work as well!

11/30/2022

I had a great time filming the folks at the Legal Aid Clinic in Calvary Baptist Church in Oak Park.

Ashton, Raj and I captured their stories about impacting a family in need and put together a short film that helped visually convey the impact.

I truly find it a blessing to support people whose vision is to truly impact and help others.

To learn more about Administer Justice, please check administerjustice.org/openthegates/give/

11/28/2022

ILS Consulting Agency, is leading a Free Brand-Marketing Workshop for all CPS Principals looking to inspire and make an impact. Sign up to save your seat this Wednesday!

In this FREE 3-hr Workshop, you'll begin to understand:
• What is the difference between Branding and Marketing?
• Which comes first and why?
• What does a marketing team look like for a school?
• How can you start building an effective marketing team

Add to your professional development and understand what it takes to make the most of your time as the leader of your school.

Lunch and refreshments will be provided with time to mingle and connect with other CPS Principals.

Sign up here:
https://docs.google.com/forms/d/e/1FAIpQLSdXQzjd2qHPnOQLiCOVtRCzmbsHUtQHfqcSGq5LMtwDDicDEw/viewform?usp=sf_link

11/23/2022

How do you feel when you look at these pictures? If your heart warmed up, and your face was able to generate a smile, BOOM! We've done our job! That's what it means to visually communicate who you are.

In helping Jungman STEM rethink how they communicate, our team was able to capture students enjoying learning more about aquatics with their in-school aquarium.

If your photographs are not communicating your essence, you have to think about what they are conveying to others. Professional photography is an investment in your brand that leaves lasting impressions.

11/21/2022

Clear. Concise. Compelling.

This short promotional shares more about what it means to be a STEM school and what it means to be part of the Jungman community.

How are you taking charge of your narrative?

11/18/2022

Some of the behind-scenes-shots of our production in filming the PL video for CPS. Great leaders and a great time learning more about what they're doing and why they're doing it!