11/09/2022
What is local online listings management?
Local Online reputation - What does it mean?
Local online listings management is the process of ensuring customers find correct information about a business online. It is also about keeping that information consistent across all channels and business directories. This involves keeping all local listings up-to-date, easily discoverable, and clearly communicated to customers wherever they are searching for it.
A business’ local online listing comprises all the places online where information about that business exists. These include directory listings, social media pages, review sites, store pages, and business websites. On the most basic level, a local listing consists of your name, address, and phone number–commonly referred to as NAP data. Other helpful information includes enhanced content like hours of operation, products and services, menus, and photos.
