Baker Street Group

12/01/2021

Baker Street Advertising is part of Pinnacle Advertising, a national agency now with hubs in San Francisco, Chicago and Scottsdale, AZ. Please follow us at Pinnacle Advertising & Marketing Group

08/27/2021

Memphis College Hoops Frosh could make millions! If you are looking to leverage the selling power of amateur athletes, you should speak with Baker Street and Bob Dorfman. We’ve got the beat.

Emoni Bates and Jalen Duren both chose to play for Penny Hardaway at Memphis instead of pursuing professional opportunities in the NBA G League or elsewhere.

07/12/2021

Shohei Ohtani is having a season unlike anything seen in baseball since the days of Babe Ruth. Bob Dorfman explains how he is on the cusp of becoming a global star.

Shohei Ohtani has proved this year that the hype ahead of his MLB debut in 2018 was not overblown but, while the Japanese two-way standout has arrived as a must-see player, marketing experts say he is not yet the global star the league craves.

07/09/2021

Sha’Carri Richardson is no longer going to compete in the Olympics, BSA’s Bob Dorfman explains how this can make her become an even more popular endorser. Do you agree?

Conventional wisdom may be that Sha’Carri Richardson squandered a big opportunity by missing out on the Olympics, but experts believe her money-making window is far from shut.

06/23/2021

Baker Street’s Bob Dorfman calls for the NFL to use Carl Nassib’s announcement as its first openly gay player as a standard bearer for human rights.

When Las Vegas Raiders' defensive end Carl Nassib came out as the first gay active National Football League player it opened a door for the LGBTQ community but also exposed a lack of inclusiveness in professional sport locker rooms.

05/11/2021

If you’re going to be successful in the car business, you need a TV commercial with a cute dog. See spot run below.
And if they’re really cute, you realize you’ve got a story that perfectly translates into any language. See full bilingual story here:
https://bakerstreetsf.com/blog/you-know-because-dogs/

04/12/2021

New York Post headlines Baker Street's Bob Dorfman weighing in on Japan's new $600 million dollar man, Masters Champion, Hideki Matsuyama.

Hideki Matsuyama’s historic victory Sunday at the Masters should lead to a lucrative endorsement windfall. One sports marketing expert estimated that Matsuyama’s win at Augusta — making him the fir…

03/04/2021

Could you be the next face on our wall of Baker Streeters? Click the link below to learn more about our current job opening!

https://www.linkedin.com/jobs/view/2326288054/