Creosote Affects

09/22/2020

Once cut down, grow back stronger.

At Delbarton School - Official Page boys view every challenge as an opportunity, not a setback.

Creosote partnered with boys at Delbarton to acquire the visual assets and voiceover. The result? A gritty, exciting and authentic look at how Delbarton responds to challenges. 💪 🌊

Delbarton instills in its students unrelenting perseverance and determination—even in a virtual learning environment. Creosote and Delbarton are partnering o...

09/14/2020

After a brief, remote discovery process with Cape Fear Academy, Creosote developed the “Be the Next” campaign name, identity and case statement, which equipped the institution to call on the next generation of Cape Fear’s benefactors.

A unique campaign name and identity can evoke excitement and build momentum for your capital campaign.

08/31/2020

Insights from Joe Cliber:
"Market Demand Dictates Market Strategy"

The events of the past few months have forced every school to write a new chapter in their brand story. A story that will be a powerful asset. Articulate it and tell it.

The events of the past few months have changed education. They’ve forced every school to write a new chapter in their brand story. Don’t miss an opportunity to share how you delivered what was needed.

08/21/2020

Joe Cliber will present alongside senior living marketing and lead generation specialists from Love & Company

Joe’s expertise in educational branding will show how Creosote is helping schools of all kinds strengthen their brands during the pandemic—strategies that can help senior care organizations, too!

The session, “What Messages Will Inspire Prospects to Act Today?,” will deliver tips on how to effectively develop and deploy marketing messages during these unprecedented times.

08/20/2020

Sometimes an interactive viewbook just says it better. If your current site isn't telling your ever-evolving story like it should, an interactive viewbook like the one we developed for can convey your value to your audiences—even as that value may be changing with every day.

Let’s get to the heart of what matters about a school.

08/17/2020

We're thrilled to have Dr. Peter Mason on the Creosote team. His knowledge and experience has already been hard at work for schools like Old Trail School, Delbarton School, Louisiana Tech University and Hebron Academy.

Contact [email protected] or [email protected] to learn how we can partner on brand research, demographic studies and short-term marketing strategies.

Creosote Affects would like to welcome Dr. Peter Mason as our new head of research. Peter will lead research activities for Creosote clients.

08/13/2020

Our small-town surroundings don't slow Creosote down. There’s something liberating about working in a college town. It keeps our minds clear and our feet grounded. Joe Cliber spent time speaking with Mayor Briggs this week.

03/17/2020

We are inspired by the unity, conviction and good will being displayed by our schools.

Creosote shares a message of gratitude and encouragement for the work our independent schools and colleges have done during the Coronavirus pandemic.

05/10/2019

Interactive captivates better.

03/11/2019

Your success is our success. But it's so much more than that. It's children receiving the knowledge, confidence and drive to change the world.

03/07/2019

Partnering with Creosote is like a road trip: good friends enjoying a memorable journey to a never-before-seen destination.

02/27/2019

A brand guide helps you present a consistent narrative across all messaging and content platforms. It's key to telling your story in an engaging, comprehensive way.