09/05/2026
October is here, bringing a new season, new opportunities, and the beginning of a busy final quarter for many businesses. Before the holiday rush gets underway, now is a great time to make sure your on-hold messaging reflects what you're promoting this fall.
Your callers are already engaged with your business. A fresh production lets you use that valuable time to promote seasonal offers, highlight services, share useful information, and reinforce the campaigns you're running through your other marketing channels.
Here are a few ideas to help inspire your October script:
Fall Products & Services:
"Fall has arrived! Ask us about seasonal products and services designed to help you prepare for the months ahead."
Halloween Promotions:
"There's nothing scary about these savings! Ask about our October specials, available for a limited time."
Plan Ahead for the Holidays:
"The holiday season will be here before you know it. Contact us now to schedule services or place orders before the year-end rush."
Customer Appreciation:
"We're grateful for the customers who choose us year after year. Thank you for your business and for the opportunity to serve you."
October Marketing Tip: Tell callers about something they don't know you do.
Your existing customers may know you for one product or service without realizing how else you can help them. On-hold messaging is an ideal place to cross-promote. Try something like:
"You already know us for [Product or Service A], but did you know we also offer [Product or Service B]? Ask one of our team members how we can help."
That's strategic marketing to an audience you don't have to find or pay to reach — they're already on the phone!
Keeping your production current ensures your on-hold program remains an active part of your marketing plan instead of something running quietly in the background.
Give us a call and let's see how on-hold marketing helps your business this October. We'll help you create a timely message that makes the most of every customer interaction.