You're A Big Deal Digital Marketing

You're A Big Deal Digital Marketing Simple websites. Clear marketing. Practical support. Based in Exeter, New Hampshire.

Helping small businesses and nonprofits show up clearly and consistently online through practical marketing support, websites, content, brand photography + headshots.

People don't visit your website just to admire it.They visit because they're trying to decide whether to work with you.C...
09/22/2026

People don't visit your website just to admire it.
They visit because they're trying to decide whether to work with you.
Can they quickly understand what you do?
Can they find what they're looking for?
Can they take the next step without hunting for it?
That's the difference between a website that exists and one that works.
That's what I build.

I know people put off updating their headshot because it feels like a huge project.Most of the time, it isn't.A headshot...
09/20/2026

I know people put off updating their headshot because it feels like a huge project.
Most of the time, it isn't.
A headshot session takes about 10 minutes.
We'll choose a location, chat for a minute while you settle in, and before you know it, you'll have images you can use on your website, LinkedIn, speaking engagements, email signature, and social media.
It's one of the quickest ways to make your online presence feel current and professional.
Ten minutes. One less thing on your to-do list.

Some of my favorite client relationships don't start with a big project.They start with one thing.A website update.A few...
09/18/2026

Some of my favorite client relationships don't start with a big project.
They start with one thing.
A website update.
A few social media posts.
A marketing poster.
Over time, I get to know the organization, the people behind it, and what they're trying to accomplish.
Eventually, I'm not just checking things off a to-do list.
I'm helping them think through ideas, solve problems, and keep their marketing moving forward.
That's my favorite place to be.
Thank you, Jeanette, for trusting me with The Community Children's Fund and for your kind words. It's been a privilege to help tell your story and support the important work your organization does.

"Fractional marketing" sounds like one of those business buzzwords that everyone nods along to without really knowing wh...
09/16/2026

"Fractional marketing" sounds like one of those business buzzwords that everyone nods along to without really knowing what it means.
Because it is. I literally rolled my eyes when I learned about it.
But as a concept it makes sense.
Instead of hiring a full-time marketing employee, you bring in an experienced marketing partner for the amount of help you actually need.
Maybe that's a few hours a month.
Maybe it's a website project.
Maybe it's ongoing social media, email marketing, strategy, or all of the above.
You get experience, ideas, and ex*****on without adding another full-time position to your payroll.
If you've heard the term but weren't quite sure what it meant, I wrote a quick blog post that breaks it down in plain English.
Read it here:
https://www.youreabigdeal.com/blog/what-is-fractional-marketing-and-does-your-small-business-need-it

One of the first things I check when reviewing a website isn't how it looks on a desktop.It's how it works on a phone.Fo...
09/14/2026

One of the first things I check when reviewing a website isn't how it looks on a desktop.
It's how it works on a phone.
For many small businesses, more than half of your visitors are coming from a mobile device. If your text is tiny, your buttons are hard to tap, or your pages take forever to load, people won't stick around.
A mobile-friendly website isn't a bonus feature anymore. It's the standard.
Every website I build is designed with phones in mind first, because that's where your customers are.
Need a website that works as well on a phone as it does on a desktop? Let's talk.
https://www.groomsbygabby.com/

As businesses grow, photo needs grow too.• Individual headshots• Leadership teams• Department photos• Full staff group p...
09/13/2026

As businesses grow, photo needs grow too.

• Individual headshots
• Leadership teams
• Department photos
• Full staff group photos

Whether you have five employees or fifty, consistent, professional images make your website, proposals, social media, and marketing feel polished and trustworthy.

https://www.youreabigdeal.com/photography/

This laptop cover was my favorite. It felt like an actual visual representation of what it feels like inside my brain. T...
09/11/2026

This laptop cover was my favorite.
It felt like an actual visual representation of what it feels like inside my brain.
This isn't my laptop cover anymore.
Turns out I hate having a laptop cover, so it's hanging on the wall in my office.
I kept it because every time I look at it, it makes me smile.
Creativity and organization aren't opposites.
The best work happens when they work together.
The ideas.
The strategy.
The big picture.
The tiny details.
One without the other only gets you so far.
Whether I'm building a website, planning a marketing campaign, writing copy, or photographing a brand, I'm constantly moving between both sides.

There seems to be an unspoken rule in small business:If you own the business, you should know how to do everything.Build...
09/09/2026

There seems to be an unspoken rule in small business:
If you own the business, you should know how to do everything.
Build the website.
Write the newsletter.
Manage social media.
Learn SEO.
Take the photos.
Run the books.
Somewhere along the way, we started confusing "can" with "should."
The truth is, most successful business owners aren't successful because they do everything.
They're successful because they spend more time doing the things they're actually good at and find support for the rest.
If you've been putting off a marketing task because you dread it every time it lands on your to-do list, maybe it's worth asking why.
I wrote more about that here:
https://www.youreabigdeal.com/blog/stop-doing-things-you-hate-in-your-business

You're not a bagel.You don't have to be everyone's favorite.Your business isn't supposed to appeal to every customer, ev...
09/07/2026

You're not a bagel.
You don't have to be everyone's favorite.
Your business isn't supposed to appeal to every customer, every personality, or every budget.
It just needs to be a great fit for the people you serve best.
Ironically, the more specific you become about who you are, the easier it is for the right people to find you.
And those are the people worth building your business around.

A website audit isn't about finding things that are "wrong."It's about finding the little places where visitors get stuc...
09/06/2026

A website audit isn't about finding things that are "wrong."
It's about finding the little places where visitors get stuck.
Can they figure out what you do?
Can they find what they're looking for?
Do they know what to do next?
Does everything work the way it should on a phone?
Most of the time, improving a website isn't about starting over. It's about making it easier for real people to use.
Small changes can make a big difference when your website is working for your business instead of just existing on the internet.
When was the last time you looked at your website through the eyes of someone visiting it for the very first time?

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Exeter, NH

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